Jiangsu Satellite TV’s "The Ambassador’s Kitchen": Show the international friendship between the United States and the United States with a "creative fusion dish"
Wen | No.7 (Luosi Film and Television Research Group)
"The world is very big and keeps walking. If the body can’t arrive, let the taste buds start first. " On the days when we can’t travel far, there is a program that takes a different approach tonight, starting from the embassy in China and starting the "journey of global discovery" on the tip of the tongue. It is the first domestic ambassador’s food creative reality show "Ambassador’s Kitchen" jointly produced by Jiangsu Satellite TV, World Wide Web, Beijing Qiaoyi and Mango TV.
The first stop of the program came to the Argentine Embassy in China. A "food study team" composed of six people, including Jerry Lee, Chun Wu, He Chaolian, Liu Wei, Sun and Boogie, tasted the cooked food and felt the unique cultural charm of Argentina.
The delicacies in and out of the embassy are condensed into the crystallization of cross-cultural communication. The Ambassador’s Kitchen explores the new variety mode of "food+",and under the framework of "food+literature tour+reality show", it has made a "creative fusion dish" where Chinese and foreign food meets the moon and different civilizations blend.
"The Ambassador’s Kitchen" is broadcast on Jiangsu Satellite TV at 21:10 every Sunday and simultaneously launched on Mango TV at 21:40 every Sunday. On the night of the premiere, topics such as # Jerry Lee Chun Wu Sun knows how to cooperate in cooking #, # Sun’s reaction to Liu Wei’s serving in Boogie #, # Boogie Liu Wei’s performance showed a dish by the way #, # Ambassador’s kitchen staff wanted to start broadcasting # boarded the hot search in Weibo, and many viewers called it the international "variety show", "Enjoy the best with the World Cup!"
"Fresh" flavor opening:
It’s the first time to "treasure hunt" in the embassy.
Painted cow sculptures, Diego Maradona jerseys, malbec, Argentina’s national treasure wine variety, and the poster of Argentina’s first film "The Thief" released in China Mainland … Following the footsteps of the "Food Study Team", the mysterious Argentine Embassy in China was "opened" on the screen for the first time, and the novelty came to me. Like Jerry Lee, Chun Wu, He Chaolian and other guests, most of the audience visited and felt the embassy in China for the first time at zero distance, and could not help but exclaim: "So the ambassador curator is like this!"
Follow the program to visit the Argentine Embassy in China.
According to the program setting, the "food study team" is divided into two teams. They will obtain the "food code" of various countries through cultural interaction, food tasting and other links. They will not only reproduce the special dishes, but also combine the "food code" with China cuisine to innovate and develop new dishes that are integrated with China and foreign countries. If the new dishes are favored by the embassy, they can join the "global food menu".
With the theme of "ambassador’s kitchen", the program is not limited to food, but to explore and discover the rich cultural imprint in the embassy and carry out international cultural exchanges. "Where did the tango originate?" "Which instrument is called the soul of tango?" The guests were still immersed in the dance steps of the traditional slow-paced tango in Argentina one second, and the next second they entered the answering session. These interesting questions and answers inadvertently made the guests and the audience get the knowledge of tango. Sabino Vaca Narvaja, Ambassador of Argentina to China, personally demonstrated the brewing method of "yerba mate". From all kinds of tea leaves and teapots to straws with built-in springs, the guests and audience got a deep understanding of this unique Argentine national treasure.
Argentine Ambassador to China Niu Wangdao brewed yerba mate.
When "hard knowledge" softens in a way that you like to see and hear, the overall expression of the program is also smooth and brisk. The broad charm of foreign culture is condensed into the square inch of the embassy, and the "Ambassador’s Kitchen" with a "fresh" taste has firmly grasped the attention of the audience.
The taste of "fun" beats:
Time-limited re-enactment of special dishes, taste buds dancing
As the saying goes, "Food is the most important thing for the people". From the east to the west, from the coast to the inland, from the plains to the mountains, different natural environments have given birth to different food cultures. To understand a country, food is undoubtedly the best way and the most intuitive window. Compared with Japanese food, Korean food and Thai food familiar to Chinese people, Argentine food is relatively small, which also arouses the public’s curiosity-what do Argentines like to eat?
A "special affection" white wine with strong rose fragrance and musk, a roasted jiaozi mixed with lavender fragrance and butter fragrance, a roasted Angus eye meat heart that retains the true taste of beef, and a stewed beef with Giso lentils and a Milani sauce with Nabo beef condensed with Argentine food wisdom … Niu Wangdao, the Argentine ambassador to China, came to an Argentine steakhouse with a "food study team", and the authentic dishes carefully cooked by authentic chefs were enough to make the taste buds dance and bloom.
Argentina special food
"Argentines like salty dishes, but they are not interested in spicy things" "Argentines don’t need heavy ingredients, and they like the authentic taste of real things best" "Argentines like to eat meat, but the feet and heads of animals hardly appear on their dining tables" … With the announcement of the "food code", it not only digs into the depths of food culture, but also arouses the interest of the audience. After the program was broadcast, many diners launched "radar" to search for Argentine restaurants around them.
The re-enactment of food is the highlight of the Ambassador’s Kitchen. According to the saying "I have eaten more salt than you have eaten rice", the "high salt value team" consists of Jerry Lee, Chun Wu and Sun, and the "low salt value team" consists of He Chaolian, Liu Wei and Boogie. Some of them are cooks, and some are experts in cooking. They need to re-create four dishes in 90 minutes, which will be evaluated by overseas Chinese and friends in Argentina.
Guest replica dishes
The whole process can be described as a pot of stewed beef cooked dry in Chun Wu-in full swing. As a reality show part of the program, it not only has a full sense of competition, but also brings the audience a relaxed, healing and interesting sense of entertainment. At the same time, the re-enactment process of the two teams is also a kitchen teaching, returning to the life service function of traditional food variety shows, attracting many food lovers to "get ready".
"Jane" tastes into the heart:
Friendship spans thousands of waters in Qian Shan, and food has no borders.
Argentina is the farthest country from China, right behind China on the earth. No matter which direction you go to Argentina, the distance is about 20,000 kilometers. Two countries so far away, nurtured by different civilizations, have the idea of empathy.
It is not difficult to find that the Argentine national cuisine presented in the program has something in common with China cuisine: roasted jiaozi is quite like our leek box, stewed beef with lentils and stewed beef brisket with radish, which represents the taste of home, and sweet fried dough sticks are also the breakfast choice of Argentines … Different food producing areas, different cooking techniques and different cultural heritages are similar to crossing thousands of waters in Qian Shan. And this distant similarity is probably another expression of "food without borders".
"Journey of Global Discovery" on the Tip of the Tongue
"We realize the life, preferences and even personalities of people from different countries, and we can make friends through food, and food is also a bridge for communication." As guest Boogie said, "The Ambassador’s Kitchen" builds a bridge of delicacies, and the world’s delicacies evoke cultural curiosity, which also leads to the friendship between mountains and seas.
This year marks the 50th anniversary of the establishment of diplomatic relations between China and Arab countries, and it is also the year of China-Arab friendship and cooperation in 2022. At the same time, it is the 10th anniversary of the establishment of diplomatic relations between China and many countries. It is an important opportunity for China to consolidate traditional friendship with other countries, deepen cooperation space and promote integrated development. Today, with China stepping onto the world stage with a more open, confident and proactive attitude, it is of far-reaching significance to launch this file "Ambassador’s Kitchen".
Gourmet without borders
On the one hand, the program symbolizes the communication between people and the blending of feelings, vividly conveying the spirit of hospitality and frankness of people from different countries; On the other hand, it is a beneficial exploration for media diplomacy to promote "goodwill communication" by telling the story of China in the language of food without borders and giving full play to the advantages of variety shows in mass communication with strong affinity and wide radiation.
Next, The Ambassador’s Kitchen will also visit the embassies of New Zealand, Thailand, Turkey, Ireland, Iceland and other countries in China. Envoys are the letter, food is the bridge, and hand in hand. I believe that with the broadcast of the program, the colorful collisions of different countries, cultures and customs will continue to show the international friendship between the United States and the United States.