More than four years ago, Chen Ruru, a post-80s youth, did not expect to become friends with Li Xiaojun, a post-60s youth, nor did he expect to become friends with Liu Zhijia, an IT man 2,600km away. They have different identities, such as entrepreneurial youth in the 18th-line small town, department-level cadres in provincial organs and institutions, and co-founders of Beijing Internet enterprises. It is hard to imagine that such three people will have a deep intersection in the future.

　　But everything is logical. They gathered from Beijing and Guangzhou at the southernmost tip of the mainland of the motherland for the common cause — — "Xuwen pineapple", familiar with each other.Spring after spring, they meet in the "pineapple sea".

　　A lofty friendship is often achieved by a common cause.On September 18th, Chen Ruyue and "pineapple sisters" Wu Jianlian and Wang Xiaoying traveled 600 kilometers from Xuwen to Guangzhou to visit Li Xiaojun who retired gloriously this month. They called her "pineapple goddess". On this trip, they paid tribute to Li Xiaojun on behalf of 150,000 Xuwen pineapple farmers — —"There are always stars to open the way, and there are always you coming for us."

Chen Ruyue (first from right) and pineapple sister (second from left) pay tribute to Li Xiaojun (second from right) on behalf of Xu Wen’s pineapple farmers. He Yufeng photo

The flower balls made of small pineapples are the wishes of fruit farmers.

　　In those days,The "12221" task force is like a "sea-breaking" person who leads the "pineapple sea" fruit farmers to the big market. Xiaojun ’ It has gathered into an army of rural revitalization. "Looking back, Li Xiaojun was gratified. The Xuwen Pineapple Working Group, which she first led, brought the concept, practice and resources of "12221", and now it has formed a cross-regional and cross-industry agricultural product market cooperation team, leaving a team that can’t be taken away.Compared with more than four years ago, Xuwen pineapple practitioners are now confident and striding forward.

　　Common goals create affectionate connections.

　　Xuwen, located at the southernmost tip of mainland China, has the most magnificent pineapple planting landscape belt in China. Whenever the pineapple is harvested, the "pineapple sea" always welcomes a group of different people.They set foot on red soil and shuttled through the fields to plan the future for Xuwen pineapple.They came from different units, including government cadres, university experts, media reporters and entrepreneurs. Li Xiaojun, then deputy director of Guangdong Agricultural Exhibition Hall, was the "leader" of this group of people.

There are always stars to clear the way, and there are always you coming for us. — — Pay tribute to the pineapple goddess of love

　　The hour hand is set back to 2018. On this magnificent red land, golden pineapples rot in the fields and nobody cares. The whole industry was shrouded in the shadow of slow sales for three consecutive years, and the majority of fruit farmers gradually lost confidence. "earn a little this year and get in next year; Earn a little next year and take it in the next year. " Chen Ruru said.

　　Facing the expectation of 150,000 pineapple growers, the Guangdong Provincial Department of Agriculture and Rural Affairs did not hesitate to set up a working group quickly. Taking Xuwen pineapple as the experimental field, it started the "12221" market system construction of Guangdong agricultural products.

In February 2019, the Guangdong Provincial Department of Agriculture and Rural Affairs set up a special working group on Xuwen pineapple to conduct in-depth research, and put forward a framework for the construction of Xuwen pineapple marketing system, which was refined to form "12221".

　　At that time, Chen Ruyue was full of confusion and confusion. A conference in the spring of 2019 changed his course. It was the first pineapple production and marketing docking conference organized by the working group led by Li Xiaojun. Chen Ruyue stood on the stage of the conference, promoted her new pineapple varieties, met a group of high-quality buyers, and successfully exported her own pineapples to Russia, Japan and other countries. "As a builder, witness and beneficiary, Xuwen pineapple has come to this day, and its value has doubled and sold overseas. It is very difficult and remarkable!" Chen Ruru said with emotion.

　　As a core member of the working group, Huang Haiyang, then a media reporter, planned the Xuwen pineapple production and marketing docking conference in 2019. He said that on the day of the event, more than 500 buyers came, far exceeding expectations. Many buyers called the day before the event to inquire, but they had to refuse due to the limitation of the venue. On the day of the event, the purchase volume of pineapples exceeded 120 million Jin, accounting for more than 1/5 of the total output of that year. "From that day on, I knew Xuwen pineapple would sell well. Because the confidence of farmers has recovered, buyers and consumers have re-recognized Xuwen pineapple. " Huang Haiyang said.

　　In 2019, Xuwen’s "12221" marketing was a great test, and the total output value of pineapple reached 1.5 billion yuan, an increase of 53% compared with 980 million yuan in 2018. Subsequently, the output value of Xuwen pineapple climbed year after year. This year, the output of Xuwen pineapple is about 796,000 tons, the output value is about 2.5 billion yuan, and the average purchase price is about 1.5 yuan/kg."In the past five years, Xuwen’s pineapple output has increased from more than 500,000 tons to more than 700,000 tons, and the price of the field head has increased from a few cents to the highest 3 yuan, and the per capita GDP has increased from 23,748 yuan to 33,676 yuan."Luo Hongxia, secretary of Xuwen County Party Committee, said that this is the most vivid portrayal of the joy in the hearts of peasant brothers.

The farmer brothers are happy in their hearts. Photo by Lin Peng

　　Once hesitant fruit farmers regain their confidence in planting.Peng Decan’s pineapple planting area has been expanded from 80 mu to 300 mu. "In previous years, Xuwen’s rent was 1,300 yuan/mu, but now everyone ‘ Grab land ’ Planting pineapples, the land rent rose to 2700 yuan/mu this year. There is hope in the industry, and everyone’s enthusiasm for planting pineapples is getting higher and higher. " Chen Ruyue said to everyone.

　　There are also ideas that change."From not understanding at all, many farmers’ agents and brokers now know that they should open their mobile phones to see big data in the market, do a good job in the supply chain of the base, strengthen quality control, and establish a brand to go out." Liu Zhijia, a special member of the working group and co-founder of an acre of land, said that all this was finally reflected in the continuous increase in the income of practitioners.

　　The power of gaining support and persistence.

　　If you are determined to be firm, you will not be sharp, and success will not be fast for a long time."The continuous increase of fruit farmers’ income is due to our continuous participation ‘ 12221’ The biggest motivation. "Yvonne Wang, a member of the working group and then the Guangdong Agricultural and Rural Short Video Production and Promotion Center, said.

　　This is precisely the vitality of "12221". It is precisely because it can link agriculture with agriculture and increase farmers’ income that new units, departments and social forces are willing to join.There are more and more friends in the working group.

Xu Wen pineapple "12221" working group representatives went to the pineapple sea for investigation.

　　In the spring of 2019, "12221" was born in Xuwen.After winning the first season, just as everyone was full of confidence and ready for a big fight next year, the sudden COVID-19 epidemic in 2020 disrupted everything. The fruit farmers who just tasted the "sweetness" suddenly felt cold. In mid-February, Liu Zhijia risked the epidemic and went retrograde from Beijing to Xuwen.

　　Together with the spring, there was a working group led by Li Xiaojun.When the whole country was still isolated at home, they set off retrograde and went to Xuwen from Guangzhou and Beijing. The traditional offline marketing model was cut off, which forced Xuwen pineapple to get an electric shock marketing. At that time, the working group raced against time to start the "Xuwen Pineapple Online Purchasing Through Train" and completed 11 tasks in just a few days. In just over a month, the price of pineapple has gradually increased from 0.6 yuan/kg at the end of January to 2.6-3 yuan/kg. In 2020, the output value of Xuwen pineapple reached 1.68 billion yuan, an increase of 12% over 2019.

　　Subsequently, the new online marketing method of "12221" agricultural product market system was copied to many agricultural products such as litchi, abalone, oyster, lion goose and grapefruit, thus opening the prelude to cultivating Guangdong’s "new infrastructure" for digital agriculture. Yvonne Wang, as an advocate of short video marketing, saw the Guangdong brand agricultural products "out of the circle" one after another.

"Pineapple Sister" Wang Xiaoying sent a pineapple to express her gratitude.

　　After 1995, Wang Xiaoying changed from the anchor of local TV station to "pineapple sister", and the county magistrate broadcasted the goods, the pineapple high-speed train, the pineapple micro-variety live broadcast, and the Xuwen pineapple national 11-city tasting meeting & HELIP; … There is always her beautiful figure. "It turns out that agriculture can play like this." Wang Xiaoying said that many farmers have built Xiaoyanglou, and the tractor road in the field has become a rainbow road."Xuwen pineapple is not only the rich fruit of the villagers, but also a kind of spiritual wealth."

　　Wu Jianlian, the "Pineapple Sister" and the president of Xuwen Pineapple Industry Association, also changed from questioning and worrying at the beginning to completely trusting the working group. In the past five years, she followed the working group around major cities in East China, North China and Northwest China, either selling pineapples in the producing area or exploring sales in major wholesale markets across the country to expand the sales radius. With the development of online marketing and the increase of sales channels, many purchases are made directly in the pineapple field, but the pineapple trading market in Qujie Town is slowly "idle".

　　As a developer of agricultural big data, Liu Zhijia describes himself with three changes in thinking, "from simple sales thinking to industrial thinking, from technology to sales thinking to supply chain thinking, from relying solely on market actions to coordinating all social forces to jointly promote sales."

　　Establishing the concept of market and expanding the market, the members of the task force feel a deep sense of gain after several years of "crossing the sea".Yvonne Wang said that he has transformed from an organization cadre to a business cadre, especially one who is familiar with Internet marketing and digital agriculture.

　　Today’s Xuwen pineapple sales are no longer just "waving flags and shouting" by the working group or several industry leaders. The team of "amphibious new farmers" who can plant and sell pineapples has been growing and has become a new force in the revitalization of Xuwen pineapple industry.

The team of Haixin farmers in pineapple has been growing and has become a new force in the revitalization of Xuwen pineapple village.

　　Doing the right thing has its own logic.

　　The iron camp is a flowing soldier, and the great cause will not stop.

　　A set of theories, a team and a mechanism promote the organic linkage of industry, market, science and technology and culture, and promote the high-quality development of agriculture.

　　The development of rural industries has its objective laws and cannot be achieved overnight.Only by maintaining a certain strength, working hard for a long time, and carrying out a blueprint to the end can we continue to develop healthily.At present, Xuwen pineapple industry still has many shortcomings. If the quality needs to be continuously improved, the development of primary, secondary and tertiary industries is unbalanced and the output value is not high enough. Luo Hongxia, secretary of Xuwen County Party Committee, has a clear understanding of this. She said that Xuwen pineapple is exploring and thinking. "The journey is long, only struggle. Adjust measures to local conditions, give play to advantages, make the pineapple industry stronger and better, strive to build a pineapple industry belt with world influence and competitiveness, make Xuwen pineapple a model with specimen significance for rural revitalization, and promote the demonstration to drive the high-quality development of characteristic rural industries to achieve greater results. "

Xuwen pineapple sea. Chen Bei running photo

　　The original pineapple team members, as well as the first batch of local party and government cadres who participated in the "12221" work, have changed their positions and posts.In the past, the "working group" with only a few people has evolved into a "12221" team, and hundreds of institutions have participated in this work in recent years.Liu Yicun and Yvonne Wang continued to promote "12221" in the grass-roots work in cities and counties.The "working group" no longer only focuses on the pineapple industry.Since the beginning of this year, Zhaoqing, Shaoguan and other agricultural cities have promoted the construction of the "12221" market system, and "Father’s love is like orchid" has become popular, and Sihui orchids have officially come out of the circle; Lechang’s "golden plum" lights up the "small waist" … …

　　What will Xuwen pineapple industry look like in five years?This year, xuwen county launched the "Ten Measures to Promote the Development of Pineapple Processing Industry in xuwen county" and other supporting policies, which helped the pineapple industry to "strengthen the chain, extend the chain and make up the chain". From single fresh fruit to diversified products, fresh-cut small pineapples are booming in the market, and pineapple prefabricated dishes such as grilled fish and shrimp are constantly being produced.

Pineapple grilled fish sold well in the market after listing.

　　More and more people from different industries have joined Xuwen pineapple industry.Some of them aim at "one production" and make a fuss about production standards and quality improvement; Some people aim at "secondary production", promote scientific and technological innovation, introduce deep processing projects and extend the industrial chain; Some people aim at the "three industries" and accelerate the deep integration of agricultural tourism, industry and culture. Among them are growers, grassroots cadres who have been rooted in rural areas for a long time, new farmers who have returned home to start businesses, entrepreneurs, investors, buyers and cultural practitioners. They introduced more capital and scientific and technological strength, opened up and operated more new tracks, and pushed Xuwen pineapple industry forward to the project of 10 billion output value.

　　When the personnel are exhausted, it is natural to see them, but they work hard and wait for a bumper harvest. Nowadays, in Xuwen, fruit farmers are busy planting pineapples; Wu Jianlian took fruit farmers to Shanghai to participate in the exhibition these days; The Xuwen pineapple "12221" working group and his friends are preparing for the next spring of "pineapple sea".

　　One thing, a group of people, one heart, fight together, and you will win.

　　"The sea of pineapples" is full of spring.

　　[Coordination] Yan Liang Zhang Lu Mai Qianming

　　[Author] Chloe Wang Dong Yu Huang Chuxuan

　　CCTV News:Today (November 28th), a new round of real estate control policy was introduced in Shanghai. For households who already own a house in Shanghai or have no housing in Shanghai but have housing loan records (including commercial or provident fund housing loan records), the down payment ratio is not less than 50%.

　　The Shanghai Municipal Commission of Housing and Urban-Rural Development, the Shanghai Branch of the People’s Bank of China and the Shanghai Banking Regulatory Bureau jointly issued the Notice on Promoting the Stable, Healthy and Orderly Development of the Real Estate Market in this Municipality and Further Improving the Differentiated Housing Credit Policy. The Notice stipulates that,As agreed by the self-discipline mechanism of Shanghai market interest rate pricing, the following requirements are made for differentiated housing credit policies:

　　Since November 29, 2016, if a household purchases the first set of housing (that is, if there is no housing in this city under the name of the household and there is no commercial housing loan record or provident fund housing loan record) and applies for a commercial personal housing loan, the down payment ratio shall not be less than 35%.

　　In this city has a set of housing, or in this city has no housing but housing loan records (including commercial or provident fund housing loan records) of households to apply for commercial personal housing loans, the purchase of ordinary self-housing, the down payment ratio is not less than 50%; For those who purchase non-ordinary self-occupied houses, the down payment ratio shall not be less than 70%.

　　The "Notice" requires that all housing management departments should strengthen the review of housing transactions and conscientiously do a good job in housing credit housing information inquiry. Commercial banks should continue to strengthen the audit of the source of down payment funds and the authenticity of income certificates, and carefully grasp the specific implementation level according to the borrower’s family credit status and solvency. For those who have the characteristics of investment and speculative housing purchase, the down payment ratio and interest rate should be strictly determined. People’s Bank of China Shanghai Branch and Shanghai Banking Regulatory Bureau will strengthen supervision and inspection. In addition, the Shanghai Banking Regulatory Bureau, together with the land regulatory authorities, has thoroughly verified the sources of funds for some land auctions, and is taking administrative punishment measures against banking financial institutions that have verified that funds have entered the land trading market in violation of regulations. Follow-up will also actively cooperate with relevant departments to continuously carry out the verification of the source of land transaction funds.

　　On the same day, the Shanghai Housing Provident Fund Management Committee issued the Notice on Adjusting the Personal Loan Policy of the Housing Provident Fund in this Municipality:

　　First, strictly implement the differentiated credit policy of provident fund. On the premise of distinguishing between the first and second home purchases, the down payment ratio for the second improved home purchase will be raised to 50% for ordinary commercial housing and 70% for non-ordinary commercial housing, the loan interest rate for the second ordinary commercial housing will be raised by 10%, and the maximum personal loan for the second ordinary commercial housing will be lowered by 100,000 yuan, and loans will be stopped from being issued to employees’ families with two provident fund loans.

　　The second is to reflect the fairness, sustainability and risk control of the provident fund system. The multiple of the loan amount determined by the borrower with the balance of the provident fund deposit account decreased from 40 times to 30 times; Strictly implement the calculation ratio of the repayment ability of the Ministry of Housing and Urban-Rural Development to reduce the monthly repayment amount to no more than 40% of the salary base, and the caliber of the second set of improved housing identification standards.

　　In addition, the city will increase the supply of commercial housing land to ensure that the supply of commercial housing land will increase year-on-year in 2016. Further strengthen the management of pre-sale behavior of commercial housing, strengthen the supervision of real estate enterprises and employees, continue to carry out special rectification of the real estate market order, and resolutely crack down on property hoarding, speculation of housing prices, false advertisements, deception of consumer transactions and various price violations by real estate development enterprises and brokerage enterprises; We will intensify efforts to investigate and deal with acts such as compiling rumors, spreading false information and disrupting market order, and deal with them severely according to the law and regulations. Cultivate and develop the housing rental market, encourage social professional institutions to continuously expand the scale of agency leasing business, effectively implement the registration and filing system of residential housing lease contracts, standardize housing leasing behavior, stabilize housing leasing relations, and protect the legitimate rights and interests of leasing parties.

　　The city will continue to adhere to the housing market system of "residence-oriented, citizens-oriented and ordinary commodity housing-oriented", constantly improve the "four-in-one" housing security system, continue to strictly implement the provisions of "Shanghai Nine Articles" and "Shanghai Six Articles" in accordance with the requirements of the state on housing purchase restriction and loan restriction, strengthen the responsibility of market regulation, strengthen supervision and inspection, implement the assessment system, ensure the implementation of various regulatory policies, and promote the stability of the city’s real estate market.

　　Policy question and answer

　　1. How do commercial banks identify the first home loan?

　　A: If a resident’s family has no housing in Shanghai, and the credit information system of the People’s Bank of China shows that there is no record of commercial housing loans or provident fund housing loans in all parts of the country, it will be implemented according to the first home loan policy, and the down payment ratio will not be less than 35%.

　　Second, how do commercial banks identify second-home loans?

　　Answer: If a resident’s family has no housing in Shanghai, but there are commercial housing loan records or provident fund housing loan records in all parts of the country through the credit information system of the People’s Bank of China, or if it is found in the Shanghai real estate transaction system that he already owns a house (whether he has a housing loan record or not, whether his housing loan is settled or not), the second home loan policy will be implemented, that is, if he buys an ordinary self-occupied house, the down payment ratio will be no less than 50%; For those who purchase non-ordinary self-occupied houses, the down payment ratio shall not be less than 70%.

　　3. When will this policy adjustment be implemented?

　　A: In order to minimize the impact of policy adjustment on newly applied families, this policy adjustment is based on the online signing time of the house purchase contract. If the online signing time is after November 29th (inclusive), the new policy will be implemented; if the online signing time is before November 28th (inclusive), the original policy will remain unchanged.

　　Four, how to purchase housing information query for housing credit?

　　Answer: After signing the house purchase contract, the borrower and his family members should apply to the Municipal Housing Information Center to check the housing situation under the family name with the house purchase contract, the Borrower’s Family Housing Inquiry Application Form reviewed by the loan bank, the identity documents of the borrower and his family members, household registration book, marriage certificate and other materials, and the Municipal Housing Information Center will issue the inquiry results within 5 working days after accepting it, which will serve as the basis for the loan bank to examine the loan.

　　In order to facilitate the inquiry procedures, most commercial banks in Shanghai provide agency services for housing information inquiry. With the authorization of the parties, the loan bank can handle the inquiry with the relevant materials to the Municipal Housing Information Center.

　　V. The "Notice" proposes to strictly verify the information about the housing situation of the households who purchase houses. What are the specific contents?

　　A: Shanghai Housing Information Center will strictly verify the information about the borrower’s family housing situation with all lending banks. First, check the information about the housing situation declared by the borrower under the names of his family members; The second is to check the marital status and other information declared by the borrower through networking with civil affairs departments; The third is to compare the consistency of the borrower’s declaration of relevant information in property tax, housing purchase restriction and differentiated housing credit application.

　　6. What is the basis for this adjustment of provident fund loan policy?

　　A: According to the differential credit policy of Shanghai housing provident fund, in the past, it was mainly to review the housing situation under the name of the family applying for loans. Even if the paid-in employees have used provident fund loans, they can still apply again after paying off. This adjustment is to simultaneously review the housing situation under the family name and the provident fund loan record. For the families of paid employees who have purchased the first set of housing and have never used the provident fund, the differentiated credit policy of the provident fund will not be adjusted; For the paid workers’ families who have used the provident fund loan once, even if there is no house under their name, they can only enjoy the second set of improved housing loan policy; The third provident fund loan will not be issued to the paid employee families who have used the provident fund loan twice. This is conducive to the differentiation and fairness of provident fund loans, but also reflects the object of provident fund support.

　　Adjusting the loan policy of the second set of improved housing is a corresponding adjustment according to the requirements of this real estate regulation and control. In 2010, the Ministry of Housing and Urban-Rural Development and other four ministries and commissions required that the down payment ratio of the provident fund for the second set of improved housing should not be less than 50%, and the loan interest rate should not be less than 1.1 times of the loan interest rate for the first set of housing provident fund in the same period. In November 2014, in order to support housing consumption, according to the documents of the People’s Bank of China and the China Banking Regulatory Commission, Shanghai implemented the provident fund loan policy for purchasing the second set of improved ordinary housing with reference to the first set of housing policies. However, under the current background of real estate regulation and control, the down payment ratio, provident fund loan interest rate and maximum loan limit are adjusted accordingly to better reflect the differentiated management with the first set of first-time home buyers.

　　The adjustment of the monthly income base ratio of the borrower’s ability to calculate repayment is based on the spirit of "the upper limit of the ratio of monthly repayment amount to monthly income is controlled at 50%-60% on the premise of ensuring the borrower’s basic living expenses" in the Notice on Effectively Improving the Use Efficiency of Housing Provident Fund (Jian Jin [2015] No.150). At present, the repayment ability of provident fund borrowers in Shanghai is calculated as the monthly repayment principal does not exceed 50% of wage income. If interest is added, the monthly repayment amount accounts for about 70% of wage income, which exceeds the upper limit control standard of 50%-60%. This adjustment from 50% to 40% can truly reflect the borrower’s solvency, and the monthly principal and interest payments are controlled within the scope stipulated by the policy to reduce the risk of default of provident fund loans.

　　The strict identification of purchasing the second improved housing is further clarified according to the spirit of "The second housing provident fund personal housing loan is only granted to the paid workers’ families (including borrowers, spouses and minor children) whose existing per capita housing construction area is lower than the local average level, and the loan purpose is only limited to the purchase of ordinary self-occupied housing with improved living conditions" in the Notice on Relevant Issues Concerning Regulating the Housing Provident Fund Personal Housing Loan Policy (Jian Jin [2010] No.179).

　　To calculate the deposit balance multiple of provident fund loan amount, the loan risk leverage and the principles of mutual assistance, fairness, sharing and sustainability of housing provident fund are usually considered comprehensively. Other cities in the country are not higher than 25 times, generally between 10 and 20 times. Shanghai has taken into account factors such as policy continuity and gradual progress, and this time it is appropriately lowered from 40 times to 30 times (the supplementary provident fund is lowered from 20 times to 10 times).

　　7. What is the self-discipline mechanism of Shanghai market interest rate pricing?

　　A: The self-discipline mechanism of Shanghai market interest rate pricing is a self-discipline coordination mechanism of Shanghai banking financial institutions under the supervision and guidance of the Shanghai Headquarters of the People’s Bank of China, which plays an important role in Shanghai real estate financial regulation and control. First, according to the requirements of Shanghai real estate regulation and control, under the guidance of the Shanghai Headquarters of the People’s Bank of China, according to the principle of "making policies according to the city", the differentiated housing credit policy adjustment plan is determined through consultation. Second, it has played a key role in unifying the specific implementation standards of differentiated housing credit policies, standardizing the cooperation between commercial banks and real estate intermediaries, preventing off-site fund-raising and leverage in the real estate market such as "down payment", and maintaining the order of the housing financial market, effectively urging commercial banks to fully implement Shanghai’s real estate financial regulation and control policies. (CCTV reporter Sheng Yuyu)

1905 movie network news On the first day of the lunar new year, the crowds compete for the deer! A number of Spring Festival blockbusters were officially released, covering science fiction, suspense, comedy, history, animation, fantasy and other types. The China film market is very lively.

According to the data of Lighthouse Professional Edition, as of 16: 48 on January 22, 2023, the total box office (including pre-sales) of the Spring Festival in 2023 exceeded 1.5 billion, temporarily ranking first, ranking second and third. "Bear haunt, accompany me" bear core "followed closely. Among them, "Wandering Earth 2" and "Man Jiang Hong" all exceeded 400 million at the box office.

The sci-fi movie "Wandering Earth 2" hit hard again after four years, with extraordinary strength. At present, the box office of the film has exceeded 400 million, which has set 14 records, including the box office on the opening day of science fiction films in the past three years. The film "Wandering Earth 2" revolves around the prequel, and the original team gathers again, enriching the world outlook with a broader vision.

The director’s new film "Man Jiang Hong" followed closely, temporarily ranking second in the box office list of the Spring Festival file. The script of "Man Jiang Hong" has been polished for nearly five years, focusing on the little people in trouble and completing the narrative goal of the film in constant plot reversal, which is another exploration of the theme of "feelings for home and country" expressed by director Zhang Yimou after the Winter Olympics.

Ranked third in the list is the movie "Nobody" starring,, and so on, which currently has a total box office of 180 million. "Nobody" combines elements of spy war and suspense, and shows the audience the thrilling daily fighting of underground workers through a little-known perspective.

　

The old friend of the Spring Festival file "Bear Haunted with Me" Bear Core "has played a stable role and is the first choice for many friends of all ages to watch movies during the holidays. At present, the total box office is 160 million. "Bear haunts with me" Bear Heart "focuses on the eternal theme of love and affection, calls for realistic companionship with sci-fi imagination, and allows the audience to look back warmly while watching the movie.

The comedy films "Exchange of Life" and "Deep Sea" starring are temporarily ranked fifth and sixth respectively. As of press time, the total box office of "Exchange of Life" has exceeded 100 million. The film is the re-cooperation between the director and Lei Jiayin, and it is also Zhang Xiaofei’s return to the Spring Festival file after its excellent reputation, which makes people look forward to it.

"Deep Sea" is the director’s new work. At present, the total box office has exceeded 80 million yuan. The film innovatively developed "particle ink painting" technology, which made the world see the Chinese style again.

In addition, the film to be released on the third day of the Lunar New Year is being screened and pre-sold, focusing on the box office in the second half of the Spring Festival.

In the Spring Festival of 2023, seven blockbusters gathered, gathering a large number of directors and actors with box office appeal, meeting the viewing needs of different audiences, offering a wonderful cultural feast for everyone, stimulating the vitality of China’s film market and boosting the confidence of cinema lines.

Hello, everyone, today we share how I keep fit during the season. I hope you like it!

In 2020, Joshua kimmich scored the winner in the match with Dortmund. In that match, he ran 13.73 kilometers. This is the sport of football and kicking. In this sport, most of the running is not jogging, sprinting, walking, jogging and then sprinting. Because of this, the best way to improve physical fitness is to carry out high-intensity training.

We can achieve this goal by sprinting or intermittent training, but the least boring way to improve physical fitness is to use the ball for high-intensity training, which is also the focus of today. Today we will share the training methods to keep in shape during the season. Let’s officially start:

warm up

Before we start training, make sure that we have fully warmed up, do some dynamic stretching and sprinting, so that all our fast muscles will be activated, thus reducing the risk of muscle strain. Take 10 minutes to relax, and then start formal training.

This is the only part that does not include the ball, and it is one of the very good agility and quick training.

We can find a friend, or install an application on our mobile phone, which can flash colors and numbers for us for 10 times as a group. I

When our cell phones flash or our friends shout out a color, we sprint to the sign plate and then go back to the middle. About 30 seconds, depending on the length of the interval. In short, do five groups and rest for 30 seconds between each group.

The rest of the training is divided into three small cycles. The first cycle is what we see now. Before Ronaldinho’s dribbling training and shooting, he makes a 30-yard sprint dribble.

This training is great, because it can train our dribbling speed, dribble in a narrow space, and persist in dribbling when we are tired.

It’s a hard training, but it’s important for us to keep high shooting quality. Imagine that we will be very tired in the 80th minute of the game, so even if we are tired, we should be able to shoot correctly.

Figure 6- Correct Shooting

In this cycle exercise, we can jog or walk back to the starting point as a break between repeated exercises.

If we only have one or two balls, run after them, make sure we are jogging, then jog back to the starting point, and then give yourself an extra 30 seconds to rest.

In addition, because it takes a long time to start each action, you should do it for 15 minutes before continuing this circular action, and it should be very fast.

Before entering the second cycle, give yourself three to five minutes to rest. We should make sure that each cycle has intensity, and even if we are tired, we should work 100%.

In the second cycle, we make 10 passes to the wall, then zigzag dribble to practice turning and dribbling, then rush out and beat the last sign plate with one of our actions.

Put the sign plate 8 to 10 yards away, make sure we don’t go straight through it, rush out of the sign plate for at least a few steps, then cut back the sign plate and walk back to the starting point.

Once again, this is our break time, and a sign plate is set for passing the ball on the wall to ensure that we keep good habits when passing the ball and that we will not be lazy.

This cycle improves our ability to pass, touch the ball with the first foot, dribble and cut inside with the ball, and the ability of all 1V1 to beat the defender.

All this will make our leg muscles stronger, and at the same time enhance our heart and lung function. Do it for 10 minutes, and then rest for three to five minutes before continuing.

Figure 11- Cardiopulmonary Enhancement

The hardest part was left to the end. Many people hated doing this exercise, but it was the simplest exercise, and it was timed in 10 minutes.

Start by running back and forth, run to the small restricted area and then run to the penalty spot at the back, then run to the top of the restricted area and come back.

After the round-trip run, start bouncing the ball as soon as possible, don’t rest for a few seconds before starting, and then bounce the ball 30 times before starting the next round-trip run.

The key point here is that if we screw up and drop the ball, then we need to start the next round trip immediately, which puts pressure on the ball-passing part to ensure that we concentrate on the ball-passing and strive to maintain the quality.

If we don’t have this kind of pressure, then we will drop a few times, then pick up the ball on foot, and then continue to bounce the ball and give ourselves a long rest. After 10 minutes, we have finished the hardest part, but we are not completely finished.

Although this is not the main part of training, it is very important to do 5 to 10 minutes of cold-body exercise, which will make our muscles less tense and help us recover from the next training.

Don’t skip this link, do some static stretching or the same dynamic movement as before, but with less intensity.

Figure 16- Don’t try to hide from the tiger

That’s all for today. Please continue to pay attention to the road of football for more exciting football teaching!

Recently, Citywalk (translated as city walk, city roaming, city micro-travel, etc.) has become a trendy way of travel. It refers to roaming in the streets and lanes of the city mainly by walking, or walking along a certain route in a planned way. Looking for historical sites around Beijing Xisi, visiting an old city box in Shanghai, and finding an old road with food and fireworks hidden in Guangzhou. Different from punching in and taking a quick look at popular scenic spots, roaming helps to re-understand the city and think about its relationship with the daily environment.

Xue Lan, an associate professor in the Department of Tourism at Fudan University, believes that compared with traditional tourism, it is more flexible and convenient, and can better meet the tourism and leisure needs of contemporary urban residents with fast pace of life and fragmented time. There is a lot of space for local departments to participate in and support the city stroll that is on fire.

In April this year, the results of a tourism survey initiated by the media showed that among several new tourism modes, city strolling became the mode that most young people wanted to try. It is understood that city strolls originated in Europe, and have sprung up in Shanghai, Beijing, Nanjing and Guangzhou in China in recent years. It roams the city mainly by walking in a relatively short period of time, and is considered to have a more substantial new tourism experience. Participants include people living in the local area and travelers from other places.

Netizen "He Lazy" has participated in city strolls in Europe and China. According to her introduction, when she was in Europe, she followed more teams and had commentators; In China, they usually participate by themselves, and there is no commentator. When participating in activities, most of them are purely walking, and the duration varies from 1.5 hours to 3 hours. Sometimes, it’s not limited to walking. For example, some routes have a long span and need to take a tram on the way. In addition, they have tried to ride a bicycle.

Florence market route, netizen "He Lazy" for the picture.

On the route selection of city strolls, she prefers the route types related to food, historic buildings and customs, and usually designs her own route. In this regard, "He Lazy" summed up a more mature idea.

First of all, understand the historical and cultural background, recent news and related literature, film and television works here, focus on humanistic characteristics and food culture, and select the key words of interest; Secondly, search the characteristic blocks here and ask the local people’s lives and stories; Then, the points of interest are classified and marked on the map, and the route between points is not fixed; Then set out to go shopping and record the places you walked while feeling. In this process, arrange and optimize your own line design and highlight the theme.

Compared with traditional tourism, she feels that city walking brings more immersion and experience. Therefore, every time she goes to a city, city walking becomes a way for her to explore, find interesting and inspiration. The Art Nouveau architectural route in Riga, the flavor food route in Singapore, the dessert route in Siena, the exotic restaurant route in Guangzhou, the flower city square route, and the Yanjiang road route not only represent a traveler’s footprint, but also include her thinking and understanding of the city.

In the last month, the netizen "Conan Tsai" shared several good places to stroll in Guangzhou. She mentioned Taiping Tongjin, which everyone may not pay attention to in the scenic spot of Beijing Road Pedestrian Street, and introduced it as a treasure place where authentic Cantonese restaurants, coffee shops and literary hat shops are hidden. She took many photos of Haizhu paper mill area, trying to draw people’s attention to the lonely chimneys, the slanting sunset, the fragrance of plumeria and the yellow-skinned trees that can be seen when turning around.

Guangzhou Haizhu paper factory area photographed by netizen "Conan Tsai".

"Conan Tsai" believes that the concept of city walking may have been formed late, but this kind of action has already existed. Different from chasing hot spots, city walking can make travelers go deep into smaller landscapes. For example, behind the paper mill area is a glorious industrial history, which is an important part of the urban development process. "The popular one-day tour and two-day tour in Guangzhou may not be involved, which requires you to explore slowly on foot or by bike."

She is a native of Laoguang, but she has also experienced the process of "familiarity" and "strangeness" to this city. She found that there were so many roads and areas in Haizhu that she was unfamiliar with. "We have so many cultures and a long history, and exploration should start at our own doorstep." So, she first walked the textile road near her home again, "never walked so seriously." The daily surrounding environment will be very strange. What is the name of the road here? What happened here before? "Conan Tsai" began to look through the materials, and at the same time asked his parents to trace back to "nearby" past lives.

Textile Road as a starting point, "Conan Tsai" has been expanding its re-understanding radius of Guangzhou, brainstorming to collect themes, and consciously exploring different streets and villages. She wandered in Zengbu, an ancient village in Liwan, chatting with the villagers and experiencing the history and enthusiasm of the villagers. City strolls are often accompanied by unexpected surprises. While roaming Zengbu Village, she came across a Nanjing Road nearby. "It turns out that Guangzhou not only has Beijing Road, but also Nanjing Road. Although not as famous as Nanjing Road in Shanghai, it also has its own story. "

Photo courtesy of Conan Tsai, Zengbu Village, Liwan.

In fact, city strolling has appeared in China for many years. Since 2010, Guangzhou citizens have spontaneously formed a "Guangzhou Neighborhood Love" group to carry out the activity mode of city guided tours. The first route started from Tongfu Road in Haizhu, and then extended to Nantian Road, Gongye Avenue and Baogang Avenue. Several people organized a group to walk through the streets, looking for old buildings and exploring the relationship between place names, dialects, climate and food.

Shanghai is the earliest and most mature city in China. Xue Lan, an associate professor in the Department of Tourism at Fudan University, told Southern Reporter that there was no consensus on the specific time node of the rise of urban strolls in China. It is understood that the "Scarecrow Tour", which has a great influence on city walking in Shanghai, started around 2007. It was initially carried out irregularly, focusing on social interaction and the fees were very low.

In 2014, during the Shanghai Tourism Festival, the Shanghai Tourism Bureau launched the "Micro Tour to Shanghai" activity, and the city stroll was officially recognized. At that time, the government developed six theme routes, including "Walking along the Su River", "Treasure Hunting", "Dialogue with Zhang Ailing" and "Fengyun Shanghai Beach". Visitors can get to know and understand the city again through "city walking" in the elements of Shanghai in various periods.

Recently, city strolls have gradually become popular on social platforms, and related punch cards, experience posts, and interactivity are all high. Xue Lan said that in recent years, urban strolls have received more attention. On the one hand, due to the impact of the epidemic, urban strolls are favored by tourists because of the convenience and safety given by its localization. On the other hand, the city stroll itself has been growing, attracting many urban culture lovers to participate in it and bringing it to more and more cities.

Guangzhou Yuexiu Taiping Tongjin, "Conan Tsai" shot.

For the prevalence of city strolls, some netizens made fun of it: Is this a tour? Isn’t it just shopping and pressing the road? In response to this statement, the participant "He Lazy" thinks that it is a kind of tourism, but it is different from the traditional form of tourism. After "He Lazy" posted several related posts on the Internet, some foreign tourists also came to consult her and planned to give it a try. "I think it’s more suitable for tourists who have plenty of time to reserve or have a clear direction to visit." She said.

Xue Lan also expressed her views from the perspective of researchers. She said that city walking is exactly the same as tourism in form, that is, organized walking and sightseeing; Compared with traditional tourism, it is more flexible and convenient, and can better meet the tourism and leisure needs of contemporary urban residents with fast pace of life and fragmented time.

From this, she reflected on the concept of tourism. In the past, the definition of the concept of tourism was often based on the environment in which it was carried out, that is, the unaccustomed environment. However, in modern society, the behavioral boundaries between local residents and foreign tourists sometimes tend to be blurred, including local residents who act like tourists and tourists who act like local residents. "It is better to understand what tourism is from the perspective of’ unconventional experience’ than to stick to the factor of’ unconventional environment’."

Xue Lan told reporters that with the rise of global tourism and the daily trend of tourism aesthetics, some foreign tourists increasingly like to punch in non-tourist spaces such as residential areas and vegetable markets, rather than visiting traditional tourist attractions. Walking in the city can cater to the tourism needs of this part of foreign tourists.

Nandu reporter learned that in addition to spontaneous and self-exploring city strolls, there are also groups that charge fees in many cities. During the activity, there will usually be a special person to explain. Commentators are generally people who are familiar with the city’s human history and are keen to dig up the city’s stories.

An activity organized by a city stroll group in Shanghai costs 88 yuan per person, and the number of applicants is limited to 32. The reporter compared the group fees in several cities and found that the fees ranged from tens of yuan to one or two hundred yuan, and the upper limit of the group ranged from several people to dozens of people.

It remains to be seen how big the market space for city strolls is, and there are still some obstacles to form a benign business ecology. However, Xue Lan believes that city strolls organized and led by commentators will gain more in-depth experience than self-organized activities. With the continuous iteration and innovation of the industry, there will be more diversified urban strolling activities for more types of audiences in the future, such as adding lectures, manual experience, cycling, VR equipment and other elements for children, the elderly, business groups, professionals and so on.

The reporter noticed that at present, all localities are also interested in actively promoting the concept of city strolling. For example, Guangzhou Huangpu recently launched the cheung chau island city strolling punch line for college students.

Xue Lan said that there is a lot of space for local authorities to participate in the city stroll that is on fire. For example, the cultural tourism department in Shanghai has always been an important participant and promoter of urban micro-tourism, carrying out the "building readable" activity and equipping historical buildings with QR codes for tourists to obtain information; Promote the opening of cultural relics protection buildings at all levels for the public to visit, including many commercial buildings that have not been opened before; Publish urban micro-tourism routes with different themes for tourists to organize their own tours, and launch free urban micro-tourism activities for the public. In addition, local cultural and tourism departments can provide support in resource integration, industry support, personnel training, publicity and promotion, market supervision and so on.

Written by Southern Reporter Ma Hui

Photo courtesy of respondents

Analysis of industrial chain, market demand potential and enterprise layout of domestic smart speaker industry in 2022 [Figure]

Smart speaker, the product of a speaker upgrade, is a tool for home consumers to surf the Internet by voice, such as ordering songs, shopping online, or knowing the weather forecast. It can also control smart home devices, such as opening curtains, setting the refrigerator temperature, warming up the water heater in advance, etc.

Basic functions of intelligent speakers

Source: Collation of Common Research Network.

Intelligent speaker industry chain includes traditional acoustic-related OEM/ODM suppliers, chip suppliers, voice technology service providers, content providers and channels.

Intelligent speaker industry chain

Source: Collation of Common Research Network.

In 2019, China’s smart speaker market experienced explosive development, with the shipment of smart speakers reaching 45.89 million units, up by 109.7% year-on-year. In 2020, affected by the Covid-19 pandemic, the sales volume of smart speakers reached 36.76 million units, with a cumulative decrease of 8.6%. In 2021, the market shipment of smart speakers contracted by 2.50% year-on-year, dropping slightly to 35.841 million units.

2018-2021 China Smart Speaker Market Shipment Trend

Source: Collation of Common Research Network.

In 2021, China’s smart speaker market was 7.885 billion yuan, up by 14.99% year-on-year. With the continuous integration and improvement of intelligent speaker artificial intelligence technology, the potential of smart speaker consumption market in China will be released in the future, and the industry is expected to usher in rapid growth.

2018-2021 China Smart Speaker Market Scale Trend

Source: Collation of Common Research Network.

At present, the main functions of smart speakers in China are voice interaction, content service and home control. Voice interaction is a voice interaction technology based on voice recognition and semantic understanding, which provides a more natural man-machine interaction mode. Content service and life service are streaming media resources such as high-quality music and audiobooks, and third-party service resources such as take-out and taxi service. Home control is connected to the cloud through networking, becoming a home control center and interconnected with other smart home products. With the development of voice interaction technology, smart speaker products can not only provide content entertainment services and life services, but also connect to smart homes, realize scene intelligent control, and become the control center of smart homes. In the future, the Internet of Things will take voice as its population, resulting in a new business model.

Domestic layout smart speaker manufacturers can be divided into five categories.

Source: Collation of Common Research Network.

What is the market prospect of smart speaker industry? The 2023-2029 China Smart Speaker Market Survey and Investment Strategy Report published by Gongwang has analyzed in detail the relevant definitions of smart speaker industry, the global smart speaker industry market development status, the development environment of smart speaker industry in China, the operation of smart speaker industry in China, the monitoring of the operation data of smart speaker industry in China, the market structure of smart speaker in China, the demand characteristics and trends of smart speaker industry in China, China smart speaker industry regional market situation, China smart speaker industry competition, China smart speaker industry development prospect analysis and forecast, China smart speaker industry development strategy and investment suggestions, etc., to help enterprises and investors understand the smart speaker industry market investment value. If you want to have a systematic understanding of the smart speaker industry or invest in the smart speaker industry, this report is your indispensable and important tool.

Zhitong Finance APP News, Seventh Avenue (00797) issued an announcement that on March 15, 2022, the company indirectly wholly wholly -owned subsidiary Shanghai Ling Su and the lessor Shanghai Yuncheng Financial Leasing shall establish a financial leasing agreement. RMB 150 million sells rental assets to the lessor, and the lessor must rent the lease asset from Shanghai Ling Su at 48 months.

It is reported that rental assets include 2790 hosts, 9,800 graphics cards and 150 servers.

According to the announcement, since the cloud computing business began in April 2021, the Group has purchased various models of graphics cards, computer hosts, servers and other cloud computing accessories, so that the group can provide cloud computing services and create value for its shareholders.

The company believes that the financial leasing arrangement is the group’s additional liquidity, and the financing cost is fair and reasonable. The group can continue to use leased assets for existing cloud business, which is beneficial to the company and complies with the overall interests of its shareholders. Due to the international financial reporting standards, the transfer of financial leasing arrangements that have not actual asset value will not generate any income or losses in its comprehensive financial statements. The expected transfer agreement will be used to supplement liquidity for the group’s operations, including but not limited to the development and operation of the game business and the expansion of cloud computing business.