Geely Automobile sold 920,000 vehicles from January to September, and the undelivered orders exceeded 100,000 vehicles.

On October 11th, Geely Automobile Holdings Limited (HK.0175) released the latest sales data: Geely Automobile sold 103,936 vehicles in September, up 18% from the previous month. In the first nine months of this year, the total sales volume of Geely Automobile was 921,796 vehicles, up 5% year-on-year, and 60% of the annual sales target of 1.53 million vehicles was achieved. It is worth mentioning that Geely Automobile’s terminal sales in September continued to hit a record high in the same period, with a market share of 7%, ranking first in China brand and second in the whole industry. The epidemic situation in some areas and the global supply shortage of chips still continue to affect the delivery of Geely Automobile. Up to now, Geely Automobile has not delivered more than 100,000 orders, and it is hard to find a car for popular product terminals such as Xingyue L and Xingrui.

　

In September, Geely Automobile made a major breakthrough in the field of new energy. The total sales volume of new energy and electrified products such as Geometry A, Geometry C, Emgrand EV and Emgrand GSe in September was 11,177 vehicles, up 83% year-on-year, setting the highest monthly sales level since November 2019. In September, orders for new energy and electrification products of Geely Automobile exceeded 13,000 units, and in the third quarter, orders exceeded 35,000 units, a record high. Despite the global shortage of chips, the delivery rate of Geely Automobile’s new energy and electrified products has maintained a positive growth for eight consecutive months. Among them, the order of Geometric brand exceeded 10,000 for the first time in September, reaching 10,077 vehicles, and the sales volume in the third quarter of 2021 doubled. At the same time, Geometry C has received more than 2,000 orders from Israel and Burroughs. At present, the first batch of Geometry C has sailed to the world in Xiamen Port on September 7.

In terms of overseas exports, Geely Automobile has also achieved good news frequently. In September, the export volume was 8,013 vehicles, and the cumulative export volume from January to September reached 74,714 vehicles, up about 94% year-on-year.

　

China Xingxingyue L’s sales reached a new high.

As the flagship series of Geely brand, "China Star" achieved a sales volume of 21,520 vehicles in September, accounting for 25% of the sales volume in the product matrix of Geely brand.

　

Among them, Xingrui, the "China Star Flagship Family Car", still maintained a steady growth trend, with a total sales of 10,173 vehicles in September and 95,726 vehicles in the first nine months of this year. The total sales volume has exceeded 110,000 vehicles in the 11 months since its listing. The market performance with an average monthly sales volume of over 10,000 proves that its subversive product strength is being recognized by more and more consumers.

　

The sales volume of "China Star Flagship SUV" Xingyue L reached a new high in September, reaching 10,168 vehicles, with a cumulative sales volume of 26,263 vehicles in more than two months, which was well received by consumers, and the current orders exceeded 60,000 vehicles. With the product value exceeding the strong joint venture brand in an all-round way, Xingyue L has set a new benchmark for the high-end value of China’s flagship SUV, and also ushered in a double harvest in market and word of mouth.

　

The 4th-generation Emgrand, which just went on the market in the "full moon", once again released the kingly demeanor of "selling the crown independently" with more beautiful body, more space, better comfort, more stable control, higher quality and stronger technology. In September, 16,932 Emgrand cars were sold, and the cumulative sales from January to September this year exceeded 140,000, making the leading position of China brand cars "champion family" more stable.

　

The "Sanhao SUV" Boyue family sold 17,008 vehicles in September, with a total sales volume of 171,183 vehicles from January to September. Since its listing, the cumulative sales volume has been nearly 1.3 million vehicles. Bo Yue X, the first SUV— with the new design style of "Energy Storm", has been officially launched. At present, the pre-sale order volume is 11,580, which will boost the sales of Bo Yue family to a new high in the future.

"China Steel Cannon" Xinbinyue sold 13,199 vehicles in September and 98,891 vehicles from January to September, up 22% year-on-year.

　

Link 09 will be listed, and the fourth experience store in Europe has opened.

The brand sold 15,823 vehicles in September, of which 3,301 vehicles, 7,738 vehicles and 3,115 vehicles were contributed by LECK 01, LECK 03 and LECK 06 respectively. From January to September this year, the total sales volume of Lectra brand was 147,960, a year-on-year increase of 40%. Up to now, the cumulative total sales volume of the Lectra brand has reached 570,000 vehicles.

　

This year, the development of the brand has entered its fifth year, and the initial intention of the brand has not changed. The Co-Guest Conference to be held in late October once again announced the attitude of "not just cars" to the outside world. The brand-new luxury flagship 7-seat SUV LINK 09, which was launched simultaneously, continues to change mobile travel in the spirit of "challenging convention".

In September, the shipments of Lectra brand cars exported to the European market were 2,000 vehicles, and the total shipments from January to September were 7,950 vehicles. This year, 1,900 vehicles were delivered to subscribers in the European market in an innovative subscription mode. The brand-new Lectra 01 won the Euro-NCAP five-star safety rating of the European New Car Safety Appraisal Association, with gene blessing and safety always as 01.

Lectra’s experience store in Berlin, Germany officially opened on September 17th, which is the fourth experience store in Europe after the opening of the first store in Europe in October 2020. Born globally, open and interconnected, Linke is committed to bringing a brand-new cross-era travel experience to European users.

　

After-sales service satisfaction China brand first Geely automobile brand value accelerated.

In the second half of 2021, the speed of Geely Automobile’s "innovation" has not slowed down, constantly catering to the new needs of users and the rapid changes in new aesthetics, while stimulating more market potential, it also establishes new sales growth points for Geely Automobile.

On September 8, the "Damei China Car" Borui Guofeng version was listed; On September 21st, X6 Pro, the vision of "70,000-class premium SUV", was launched. On September 26th, "Platinum Comfort MPV" Jiaji Platinum was launched. The iteration of the three new cars has maintained the continuous coverage and efforts of Geely Automobile in various categories and market segments at all levels, providing consumers with more valuable car purchase solutions. In the fourth quarter, the first car with the design style of "Energy Storm"-Emgrand L will also be put on the market.

　

At the same time, the brand position of Geely Automobile is also rapidly improving. At the China Quality (Hangzhou) Conference held on September 16th, Geely Holding Group won the nomination award of China Quality Award, becoming the first passenger car and vehicle enterprise to win the award, indicating that Geely’s achievements in building a quality management system for vehicles have been fully affirmed. Not long ago, the China after-sales service satisfaction study (CSI) released by J.D.Power in 2021 showed that Geely ranked first among China automobile brands with 770 points, and represented China automobile brands in the top three mainstream automobile brands for the first time, and its after-sales service quality was widely recognized by millions of users. On the "Top 500 Private Enterprises in China in 2021" released on September 25th, Geely ranked 11th as the "leader" of private automobile manufacturing enterprises. At the same time, Geely Holding Group has also entered the Fortune Global 500 for ten consecutive years (ranked 239th in 2021), and is the only China automobile group among the top ten in the global automobile brand portfolio value.

With the deepening of "building a car in an all-round way", Geely will continue to optimize its products, constantly improve its structured product layout, actively expand overseas markets, and continue to fight for the value of China cars.