May 19 is the annual China Tourism Day. With the gradual popularity of private cars in recent years, self-driving tours have become a very popular way to travel. If you just want to take a short trip to the city or tourist attractions, you can actually drive any car. If you want to travel through mountains and rivers to see some rare scenery, then you must need a hard-core SUV with strong enough passability to be more secure, such as the one we are talking about today – Haval H9.

　　

　　Speaking of Haval’s SUV, the well-known one must be the Haval H6, a star product, but if you want to experience a smooth off-road experience, the Haval H9 with a strong body like a man is the first choice. Its front face uses a huge U-shaped chrome net, the body shape is square, and the lines are vigorous and straight. It stands out among off-road models, but if you want to deal with a high-intensity off-road trip, it is not only necessary to be burly in shape, but also to have enough material in terms of hard strength. So what is the strength of the Haval H9? Let’s take stock today.

　　Courage to break through the Sichuan-Tibet line, highlighting the true nature of men

　　Speaking of self-driving travel, Tibet is a holy place that almost everyone dreams of "pilgrimage". The winding Sichuan-Tibet Line has changeable road conditions, complex road widths and huge drop altitudes, which are very demanding for vehicles.

　　

　　However, these are not difficult to defeat Haval H9. In recent years, it has long been a frequent passenger on the Sichuan-Tibet line. The self-developed 2.0T gasoline engine has a maximum power of 185kW and a peak torque of 355N.m. It matches the 8AT gearbox of ZF, an internationally renowned gearbox supplier. The power is smooth and responsive. Even on the road section with an average altitude of more than 2,500 meters, its power output is still freely retracted. Driving on such a power-efficient Haval H9, swimming in the winding streams and the Sichuan-Tibet line surrounded by vast mountains, and enjoying the refreshing scenery is really the best choice for self-driving travel.

　　Swimming around Saihanba, all-terrain mode shows the true chapter

　　What if the time is limited and you feel that it is too far to go to Tibet? It doesn’t matter, the suburban tour Haval H9 is also very familiar. For example, starting from Beijing, after passing through Chengde on the Jingcheng Expressway, all the way north is the Saihanba Grassland. In early summer, the climate here is cool, the air is fresh, and the average temperature is around 20 ° C, which is very suitable for traveling. However, due to its location at the junction of the Inner Mongolia Plateau and the mountains in northern Hebei, there are both forests and grasslands; both rivers and lakes; both mountains and plateaus; both hills and Mandian, the road conditions are very complex, and the passing of vehicles also has very high requirements.

　　

　　Faced with this challenge, Haval H9 has a minimum ground clearance of 206mm, an approach angle of 28 °, a departure angle of 23 °, and a maximum wading depth of 700mm; the intelligent and timely four-wheel drive system from BorgWarner is equipped with automatic, snow, mud, sand, sports, 4L and ECO seven driving modes, which can be easily and quickly switched through the knob of the center console. For example, when passing through a muddy road, the "mud" mode will control the wheels to generate a certain idling to shake off the mud to obtain adhesion, so that the travel is full of confidence.

　　Have fun in the Dunhuang Gobi Desert

　　Located at the westernmost end of the Hexi Corridor, the historic city of Dunhuang is the node of the Silk Road, located at the junction of the Gobi and the desert. The road conditions here are mainly sandstone roads, and the cross wind is fierce. When a gust of wind hits, the body will shake slightly. The rolled sandstone hits the car with a crackling sound, which is a huge challenge to the stability and sound insulation of the vehicle. Haval H9’s professionally adjusted front and rear suspension can ensure the stability of the vehicle when driving. In terms of NVH, the noise during driving is suppressed to a minimum through measures such as thickening the body glue plug and adding damping plywood to the cockpit floor. Even in such bad road conditions, you can turn on the Infinity audio group in the car and enjoy the ride in your favorite music.

　　In addition, the floating Gobi road conditions also test the off-road ability of the vehicle very much. In addition to the very smart four-wheel drive system, the powerful body structure of the Haval H9 also makes people feel at ease. Its non-load-bearing body uses a large amount of high-strength steel, which is solid and reliable, and has strong torsion resistance. The Eaton electronic differential lock on the rear axle integrates open, limited slip and complete locking, and is responsive and easy to use. It is very friendly for people who want to try off-road travel.

　　

　　Tourism has become one of the indispensable life episodes for modern people. More and more people are unwilling to spend a lot of time in the station and airport cramped waiting, and instead choose a more free self-driving tour as a way to travel. Haval H9 has been favored by more and more consumers, and its strong off-road performance and unshakable reputation have been widely recognized. Whether it is the Gobi desert or the plateau snowfield, Haval H9 has been left behind.

　　Since the establishment of the brand, Haval has adhered to the origin of SUV core technology and only made professional SUVs. In the future, Haval will continue to explore and pursue product technology, and with its unparalleled full-scale road strength, it will give more users a professional SUV lifestyle.

　　(Disclaimer: The purpose of reprinting this article on China Youth Network is to convey more information and does not represent the views and positions of this website. The content of the article is for reference only and does not constitute investment advice. Investors operate accordingly at their own risk.)

1905 movie network newsDirected by Lu Yang and produced by Ning Hao, the movie "Embroidered Spring Sword · Shura Battlefield" will be released nationwide on August 11. The film brings together Zhang Zhen, Yang Mi, Zhang Yi, Lei Jiayin, Xin Zhilei, Jin Shijie, Liu Duanduan, Li Yuan, Wu Qiang, Yang Yi, Wu Xiaoliang, Li Hongtao, Liu Fengchao, Yuan Wenkang, Ma He, Liu Tingzuo, Wang Renjun and other stars. The series has been called "Ming Dynasty version of" The Bourne Shadow "by fans because of its hot-blooded texture. Recently, a group of" Jinyi Meow "funny hand-painted on the Internet has achieved" contrast and cute ". In the film, the black cat who has many" scenes "with Zhang Zhen interprets Jinyi Wei and becomes a new Internet celebrity.

　

It is reported that this black cat is a cat named "Little Erhei" raised by director Lu Yang in reality, and this time it will also "perform in its true colors" in the film "Embroidery Spring Sword Shura Battlefield". Some netizens left a comment: "Can a cat also be a Dongchang Jinyi Guard? Now there is not only the black cat sheriff, but also the black cat’factory ‘director." It is mind-opening. And the matching setting of "a male god with a soft exterior and a cute pet" has won the favor of many female audiences.

　

This time, "Jinyi Meow" made a series of funny cute pictures. "Laugh until you split", "Come hit me" and other cheap paintings have swept up a lot of netizens, and called for consideration to give "Little Erhei" live stream to reward small dried fish. Even Zhang Zhen and Zhang Yi have interacted on Weibo, so that "Little Erhei" has successfully become one of the Internet celebrities. Similarly, Zhang Yi, who plays "Lu Wenzhao" in this film, as a well-known "cat slave little grandpa", once discussed in Zhihu two thousand words "in the era of big data: why does cat pee leave a pit", self-proclaimed "cat slave is seriously patient", which makes people sigh that the crew who made such a hot-blooded movie is so warm and loving. Previously, "Embroidery Spring Knife · Shura Battlefield" showed the "Embroidery Spring Knife Aesthetic System" of cruelty and romance, blood and ancient style and softness. Coupled with this "contrast cute", fans were pleasantly surprised by the diversity of the film and looked forward to the presentation of the film.

　

The movie "Embroidered Chun Dao · Shura Battlefield" is the first work of Bad Monkey Films’ "72 Change Film Project", written by Chen Shu, Lu Yang and Yu Yang, and will be fully released on August 11, 2017.

Special feature of 1905 film network It’s the annual Children’s Day on June 1st again. I believe this festival must have brought many unforgettable memories to you in front of the screen.Children’s Day on June 1st belongs not only to children, but also to adults who used to be children and still have childlike innocence.

In the next few days, the movie channel will broadcast two cartoons and the real lion version, as well as three domestic children’s movies for you to relive the classics together and "go back to childhood"!

The Lion King

Cartoons have accompanied the growth of generation after generation.Those classic animated images teach us kindness, courage, wisdom and love.Under Kilimanjaro Mountain, on the vast and magnificent African grassland, the wizard Rafiki smeared red sand on Simba’s forehead and held high the future lion king in front of the subjects of the glorious kingdom.Accompanied by the familiar soundtrack "The Circle of Life", it evokes our memories.

After the original cartoon "The Lion King" came out, after a lapse of 25 years, the real lion film "The Lion King" reappeared the classic story.

Technically, the real lion version of the movie "The Lion King" goes further.The changes in the abdomen when animals breathe, or the hair fluttering in the wind, are also true and illusory; The exquisite picture seems to make people stay in the African grassland.

Both the original version and the real lion version show Simba’s spirit of experiencing glory, frustration, facing pain and provoking responsibility. June 1The "Real Lion Edition" and "The Lion King" broadcast on April 20 will also inject new energy into our hearts.

Up

At the moment when ten thousand balloons burst out of the chimney and the flying house took off, Pixar’s first 3D digital animated film "Travels around the Flying House" made the childlike idea of "traveling with the house" come true.

The animated film "Travels around Flying Houses" broadcast on Saturday is suitable for all ages, and tells the story to children and adults in a shallow and deep way.

"See? These are all badges I got from my wild adventure. "The thrilling adventure of grandpa Carl and little boy Ronaldinho is a legend for children.

"If the meaning of adventure is to meet the beautiful scenery I have never seen and experience a fulfilling life I have never thought of, then loving you all my life is the most gorgeous adventure I can think of."The trivial but touching love between grandpa Carl and grandma Ellie is a fairy tale presented to adults.

Magician

The thick fog in London lingers, the raindrops in Edinburgh are falling, and the snowflakes in Scottish towns are gone without melting … …

The oil painting-like scene created by the traditional hand-drawn animation form of returning to nature is slowly unfolding in the French cartoon Magician, which has been brewing for seven years.

With the gradual decline of stage performances, life has gone from bad to worse, only performing old-fashioned magicians who change rabbits.

In this way, he always has a loyal little audience Alice, who always believes in the existence of magic.They wandered around together for a living, and although life was hard, it was always full of love and warmth.

There is no omnipotent magic, and there is no omnipotent magician.But the magician completed the most wonderful magic in his life with unrequited father’s love, weaving dreams for the little girl, so that the girl could grow up smoothly and have her own life.

The magician, which was broadcast on Sunday, let us sigh the greatness of father’s love while enjoying the exquisite picture.

Ice hockey little prince

Teenagers, sunshine, experience and growth.On Sunday, the live-action children’s film "Ice Hockey Little Prince" produced by the movie channel ignited blood and dreamed of ice hockey.

The Little Prince of Ice Hockey is the first children’s sports movie with the theme of ice hockey in China. It tells the story of China ice hockey genius boy who is full of Olympic dreams and fights for his dreams with his teammates.

In the ice hockey tug-of-war, collision, falling and fighting again and again show the sportsmanship of ice hockey teenagers who never give up.

Heroes come out of youth since ancient times

The next two well-known children’s red movies are indelible childhood memories in adults’ hearts.In the 1980s, this children’s kung fu film was once the best gift for children.

With the upsurge of kung fu movies, this film "Heroes from Ancient Times Out of Teenagers", which pioneered the mainland children’s kung fu movies, fully displayed the charm of the motherland’s great rivers and mountains and traditional martial arts, and entered thousands of households.

The crew went deep into Tibet to shoot, and they had a panoramic view of the iceberg grassland, rivers and streams, and the magnificent frontier wonders.

Snake fist versus tiger fist, dagger versus wooden stick, chain gun versus flower knife, hammer versus sword … …Although there is no special effect support, the fist-to-fist fight of real kung fu is still very impactful.

In such a "martial arts utopia" world, children have extraordinary skills, and they can always win a total victory in fighting with the bad guys.

In the movie "Heroes from Ancient Times Out of Teenagers" broadcast on June 1st, the children’s courage to challenge the strong enemy and their indomitable spirit let us understand the future hope of a strong country with a strong teenager.

Sparkling red star

"The red star shines brightly, the red star is bright and warm-hearted, the red star is the heart of the workers and peasants, and the glory of the party shines for generations."The song "Red Star Song" sung in the movie "Sparkling Red Star" broadcast on Saturday is a childhood memory of countless people.

Under the shining red star, Pan Dongzi took an active part in the struggle against the enemy and repeatedly made outstanding achievements.

Destroyed the suspension bridge in the battle and cut off the rear road of the enemy jingwei regiment;Hu Hansan, who outwitted the traitor, effectively cooperated with the guerrilla’s military action to attack Yaowan Town, and ushered in victory for the battle.　

The little hero Pan Dongzi’s spirit of not being afraid of sacrifice and hardship has influenced people from generation to generation, and also made us understand the hardships of the children’s league members at that time.

Cherish the happy life that countless revolutionary martyrs exchanged with blood and life.

In addition to the movie package on June 1st, the summer arrangement of the movie channel will be more exciting.Let’s look forward to it!

Speaking of recent hot tourist destinations, Northeast China can undoubtedly win the first place on the list, and people from all over the world flock here to feel the ice and snow world in the north.

How to wear it to the northeast? This is an important question before traveling. Let’s take a look at the demonstrations of female stars in Northeast China! After all, they are all "experts" in keeping warm and fashionable.

Many female stars in Northeast China have a wide range of looks, three-dimensional bones, and tall figures, all of which are walking "clothes hangers", so they have a strong sense of fashion. For example, Song Jia, a female star in Harbin, feels like a "fashion blogger" in her daily clothes, and her simplicity and atmosphere are worth learning from.

The jeans with a sense of design are neat and stylish, with a pair of sports shoes full of leisure, and the overall scale of unruly and slack is well grasped, and there will be no feeling of being too "awkward", thanks to her!

The warm shape with bare legs is what we need to wear in winter. The gray leisure suit can’t go wrong. With a brown down jacket outside, the essence of the relaxed and unassuming fashion of "Old Money Style" has been mastered by her.

Total Black Song Jia won’t be too bored to wear. The loose cotton-padded jacket and the narrow trousers show a good proportion. The black combination of different materials makes the styling more interesting, maintaining the overall tonality and at the same time having a certain richness.

There is basically heating in the northeast, so it is also necessary to plan well before taking off your coat. Song Jia’s gray suit is a classic from top to bottom, but it can make people see the texture.

Qian Sun, a female star also from Harbin, recently talked with Ada Choi about this year’s ice sculpture on the show, and the reason why she wants to go to the Northeast is +1.

The thick coat you want to wear won’t be too bloated, so you can try to choose something close to your body, which will not only make the down jacket look better, but also stretch your body movements.

The necessary thick clothes, the complete set of white will look lighter and softer, and it is very practical to take photos when traveling because of the existence of its own reflector.

The same is the wearing of Total Black. She chose to "make" some patterns on the shoes. The bright shoes make the shape more energetic and integrate the "sweetness" of the flowers into the look.

Compared with the black, white and gray that are common in winter, the navy blue is versatile and not too normal, and it is also friendly to the skin color of Asian girls. The pleat design of Qian Sun’s coat item brings a sense of space and looks more special.

Speaking of female stars in Northeast China, how can we miss the interesting and beautiful "Electronic Dora" Qin Lan in "Flowers Less 5"? Those who have seen the program would like to ask, did this variety show on my sister spread charm?

She is also serious about keeping warm! Y-neck down jacket is a bit fashionable on the body, and it is easy and stylish with denim wide-leg pants. Thick-soled sneakers on the feet, secretly growing a few centimeters taller, will also reduce the bloated thick clothes.

The brown sweater shape can make you become fashionable indoors. It is simple but has a sense of design, and it is easy to copy every day.

Zoey, a girl from the Northeast who loves Cocoa, is wrapped in a fluffy coat, which seems to be surrounded by gentle light. Moreover, this piece is very suitable for the festive atmosphere at the end of the year, keeping warm and practical.

This plush coat will also bring her a lot of sweet bonus, which is in line with her youthful "vitality" when paired with jeans.

More than half of the progress in winter, are you tired of wearing a single pullover? Try Zoey’s sweater cardigan, which is rich in layers with shirts, and the whole person feels very clever.

Before, an artist said in the program that there are a group of enthusiastic people living in a cold place in Northeast China, and the female stars in Northeast China not only have top-notch beauty, but also exude interesting charm. I hope everyone can have a pleasant trip to the Northeast this winter!

In winter, the weather in Guizhou is cold, but it is full of vitality. "Spring tea is as expensive as gold". Due to the unique natural and geographical conditions, the large-scale opening of spring tea in most counties and towns in Guizhou Province is relatively early, and tea trees even sprout earlier in some areas. On January 1st, 2022, with the unique geological and climatic advantages of micro-environment, microclimate and geothermal in jingshan park, green tea in some areas of Guizhou has sprouted and ushered in the "first harvest" in the New Year. Tea farmers in Pu ‘an and other places in Guizhou have already drunk the new tea picked on the first day of the New Year. Spring is not here yet, but Guizhou green tea is full of spring. Guizhou has a long history of planting, making and drinking tea, and the development of tea industry in Guizhou has been a long-term effort and perseverance. The total area of tea gardens in Guizhou has reached 7 million mu, of which 6.43 million mu has been put into production. In 2021, the output of tea reached about 469,900 tons, with an output value of 57.09 billion yuan. The output and output value increased by about 7.7% and 13.3% respectively, driving more than 3.4 million people involved in tea, and the annual per capita income of tea farmers was 12,351 yuan. Tea industry has become the largest and most influential industry to enrich the people in Guizhou’s agricultural modernization, and your tea, led by the provincial public brand of "Guizhou Green Tea", is moving from Yunnan-Guizhou Plateau to the world. "There is no reason to hold a bowl and send it to tea lovers." Guizhou green tea, drink with Jun Yingchun. Guizhou green tea has a long history. Guizhou has a long history of tea production and tea culture. In the 1980s, 1.64 million-year-old tea seed fossils were discovered in Qinglong County, Guizhou Province. Ancient tea trees are widely distributed in the territory, with diverse types and rich tea resources. In ancient times, your tea walked out of the mountains through the "ancient tea-horse road";Today, Guizhou takes "Guizhou Green Tea" as the guide to build a brand system of "provincial regional public brand+major regional public brand+enterprise brand", enhance the brand connotation of "Guizhou Green Tea", strictly control the quality of the standard products of "Guizhou Green Tea" and standardize the packaging and use of geographical indication products of "Guizhou Green Tea". The transportation network extending in all directions in the whole province allows Guicha to go out of Guizhou and go to the world. "Guizhou Green Tea" is the first geographical indication of tea-related provincial agricultural products awarded by the Ministry of Agriculture and Rural Affairs. The popularity, reputation and recognition of the key regional brands "three greens and one red" are increasing day by day: "Duyun Maojian" is one of the famous teas in China, and its brand value has increased from 1.378 billion yuan in 2014 to 4.02 billion yuan in 2021. "Meitan Cuiya" was recommended as "China Excellent Tea Regional Public Brand", and "Emerald" brand won the gold medal of German DLG Agricultural Association. Zheng ‘an White Tea, Shiqian Moss Tea, Waterfall Mao Feng, Leishan Yinqiu Tea, Shuichengchun, Pu ‘anhong, Kaiyang Selenium-enriched Tea and other local tea brands are famous. Guizhou green tea has a good flavor. Guizhou is the only plateau tea area in China with "high altitude, low latitude and cloudy", with an average elevation of 1,100 meters, an average annual rainfall of 1,200 mm, an average annual temperature of 14℃, a forest coverage rate of 61.5%, and mountains and clouds everywhere. The unique ecological environment breeds the quality of Guizhou tea "high water extract, high amino acid and low tea polyphenols", and casts the characteristics of Guizhou tea "emerald green, tender chestnut fragrance and strong refreshing taste". Spring scenery in central Guizhou is picturesque. Looking up at the tea, the mountains are green and the water is clear between the clouds. The tea in Tian Heng becomes waves, vertical waves, blue sky and Shan Ye, and the breeze sends each other, and the tea is fragrant. The production time of spring tea in Guizhou is from the middle of March to May, which is one of the regions with the longest spring tea production season in China. Expensive tea, according to its shape, is even and compact, with many hairs and tight cords, curled like a silver hook, flat like a needle, and granular like a gem; See its color, pure and bright, the soup color is crystal clear; Smell its fragrance, rich in fragrance, refreshing, refreshing and refreshing; Taste it, taste mellow and delicious, the entrance is smooth and the aftertaste is sweet. Guizhou green tea has excellent quality. "Guizhou green tea" takes green, ecological, clean, organic and safe as its quality core, and "green" is the essential feature of Guizhou tea. Guicha has always practiced the concept of "two mountains", positioned itself as "clean tea, ecological tea and safe tea", completely banned herbicides and water-soluble pesticides, and increased the number of banned pesticides in tea gardens to 128. Today, tea gardens in 47 major tea producing counties have established traceability systems with clear sources and traceable destinations. Ensure the quality and safety of tea. There are 5814 registered tea enterprises (cooperatives) in the province, including 12 national leading enterprises, 2 more than in 2020, and 230 provincial leading enterprises; There are 74 tea refining processing centers and 1666 clean automatic production lines; There are 1067 enterprises certified by SC and 226 enterprises certified by ISO9001, SIO2000 and HACCP.Focusing on tea processing, publicity and implementation of standards, promotion of experimental and demonstration technologies, and upgrading of machinery, technical services and training were carried out in nine cities (states) in conjunction with expert teams from scientific research units inside and outside the province to solve the problem of low temperature and high humidity in spring tea production, which is not conducive to withering and improve tea quality. Organize tea enterprises to participate in all kinds of tea evaluation (fighting) competitions and tea processing skills competitions held inside and outside the province, so as to upgrade technology and cultivate talents. Actively promote deep processing. Taking the production of basic tea raw materials and the development of rich end products as the starting point, we will further increase product research and development, extend the industrial chain, and improve the utilization rate and economic added value of tea resources. Guizhou green tea enriches the people and industry. Tea industry is a rich industry in Guizhou, where millions of tea farmers are engaged in tea planting, tea management, tea picking, tea processing and tea sales. In order to help the development of tea industry, Guizhou Province set up a leading group for the development of rural industrial revolution tea industry, established a special class to promote the development of tea industry, established the idea of "keeping integrity and innovation, cleaning up the roots and establishing status", and formed a new pattern of propaganda and promotion, brand leadership, market expansion and enterprise group operation. Relying on the advantages of tea resources, ecological tea gardens, tea culture and tea products in Guizhou, we will further promote the cross-disciplinary integration and development of "industry+culture+tourism"; Support enterprises to create creative tea culture works and develop tea tourism products; Actively cultivate new formats of tea tourism, such as tea garden eco-sightseeing, tea culture experience, tea culture health and tea tourism research. Hong Wen tea, tea industry, tea for the benefit of the people, for the benefit of tea farmers, for the benefit of consumers. During the Tenth Five-Year Plan period,Guizhou will focus on the development of tea industry and the improvement of tea quality while maintaining the steady growth of tea garden area in the province. Formulate the development plan of tea industry. By the end of 2025, the tea garden area in Guizhou Province will be stable at more than 7.5 million mu, of which more than 6.5 million mu will be put into production; There are more than 10,000 tea processing enterprises and cooperatives, including more than 600 enterprises above designated size; The total output of tea is calculated according to the growth rate of about 2.8%. By the end of 2025, the total output of tea will reach 500,000 tons, and the output value of tea will exceed 80 billion yuan according to the growth rate of 9.7%. After five years of development, Guizhou’s tea industry has been firmly established in the first phalanx of the national tea industry, and Guizhou has moved from a big tea industry province to a strong tea industry province. Adhering to the idea of "keeping integrity and innovation, cleaning up the roots and establishing status" and the ideal of "clean Guizhou tea is shared globally", Guizhou tea industry will be guided by high-quality development, focusing on the development of building Guizhou into a world high-quality green tea center, a national tea industry innovation and development demonstration zone, a national tea cultural tourism integration development demonstration zone, the largest high-standard tea garden base in China, the largest tea processing and gathering base in China and the largest tea product export base in China. We will implement the "Nine Projects" of brand cultivation, market expansion, subject cultivation, processing upgrading, base upgrading, quality and safety, innovation leading, cultural enrichment and integrated development, and build a new pattern of tea industry development with more Guizhou characteristics, Guizhou style and Guizhou tolerance. Data source: Guizhou Rural Industrial Revolutionary Tea Industry Development Leading Group.

Extremely popular journalist Zhou Dan.

Photojournalist AARON Li

By the end of the year, the sales of car companies have also entered the "sprint" stage. In the past few days, many journalists have visited and found that many car companies have introduced promotional measures such as car purchase subsidies and limited-time concessions to attract consumers. In addition, including Wuhan, Hubei, many governments have also introduced subsidy policies such as car purchase coupons to further activate automobile consumption.

Some experts said that the policies to promote automobile consumption in various places are relatively direct and targeted, which has a certain promoting effect on boosting automobile market consumption and optimizing consumption environment. By issuing coupons or giving replacement subsidies, more consumers will be released, which will greatly boost sales in the short term and help the annual automobile production and sales to hit a new height.

A number of car companies launched multiple offers at the end of the year to promote consumption.

On December 11th, in a new energy vehicle experience store in Wuhan Dream Times Square, the sales staff told Jimu journalists that all the models currently on sale have different discounts, with cash discounts ranging from 21,000 yuan to 26,000 yuan.

"The promotion at the end of the year, such as this model that we sell best, currently offers a comprehensive discount of 26,000 yuan, and can also give away a coupon of 8,000 yuan, which can be used to buy things in our brand self-operated mall." A salesperson introduced that this price is the most favorable time in 2023. "In fact, we sold a lot in the first half of this year, and there was no cash discount at that time."

In a 4S shop in Hanyang, the reporter saw that although it was a working day, many consumers were still consulting about car purchase. Sales staff told reporters that since December, in order to increase the market share, the store has launched many promotional activities. For example, the preferential strength of a best-selling pure electric vehicle has exceeded 20,000 yuan per set. At present, the sales volume is not bad, which has increased a lot compared with last month.

In addition, many automobile brands have fuel vehicle replacement subsidies. Some new energy vehicle companies have introduced additional subsidy activities, replacing new energy vehicles with fuel vehicles, and can enjoy a cash discount of 5,000 yuan on the basis of the current discount. The person in charge of a 4S shop of a new energy vehicle told the reporter that the demand for vehicle replacement of customers has surged near the New Year. In recent months, 70% of the store’s sales are fuel vehicles replacing new energy vehicles. In addition to cash subsidies, the store also launched some replacement offers, such as free color selection of models and free wheel hub size selection. It is equivalent to adding some configurations that need to increase the price before and reducing the price.

Many governments have successively introduced preferential subsidy policies for car purchase.

In addition to "Golden September and Silver 10", the end of the year has also become the peak season for car companies to promote sales.

In addition to the promotion of car companies, many governments have also introduced relevant subsidy policies such as car purchase and consumption to further activate the automobile consumption market.

Just this month, Wuhan City, Hubei Province will launch the "2023 Wuhan" series of automobile consumption promotion activities "and issue 10 million yuan" fuel+new energy "car purchase coupons. Under the guidance of Wuhan Municipal Bureau of Commerce, the issuance of car purchase coupons was jointly initiated by Wuhan General Chamber of Commerce, Hubei Automobile Dealers Association, Wuhan Automobile Dealers Association, Hengxin Automobile Group, Know Car Emperor and Tik Tok Life Service, in accordance with the principle of "government guidance, association assistance, enterprises making profits and people benefiting". At that time, a number of preferential policies for car purchase will be launched simultaneously online and offline to help Wuhan citizens "celebrate the Year of the Dragon and drive a new car".

On December 12th, 10 million yuan "fuel+new energy" car purchase coupons will be issued. Consumers can enjoy subsidies after buying cars during the event and uploading materials on the China Unionpay Quick Pass platform.

Off-line, some car companies in Wuhan will make the most profit-making sales for various models every year, and some hot-selling models will have a discount of over 100,000 yuan. The online platform will simultaneously issue 10 million-class car coupons, and you can enjoy a cash subsidy from 1000 yuan to 5,000 yuan after buying a car.

Nationally, on December 1st, Jiangxi issued the "2023 Jiangxi Provincial Automobile Voucher" with a total amount of 19.53 million yuan to the whole province; Earlier, since the end of November, Suzhou City, Jiangsu Province has introduced a threshold-free digital RMB red envelope subsidy for car purchase. If the car price is between 200,000 yuan and 300,000 yuan, you can get a red envelope of 4,000 yuan, and if the car price is above 300,000 yuan, you can get a red envelope subsidy of 6,000 yuan.

Jimu journalists found that Guangdong, Sichuan, Gansu, Xinjiang, Changsha, Qingdao and other places have also recently issued policy "spree" to promote automobile consumption, in which the amount of car purchase subsidies ranges from several thousand yuan to tens of thousands of yuan.

The industry claims that it will help the car sales hit a new high in the whole year.

Since the beginning of this year, China’s automobile consumption market has maintained a rapid growth trend.

Data show that from January to October this year, China’s automobile sales reached 23.967 million, up 9.1% year-on-year. Among them, new energy vehicles performed particularly well, with sales of 7.28 million vehicles, up 37.8% year-on-year, and the market share reached 30.4%. According to industry insiders, at the end of the year, car companies will concentrate on promoting profits and overlapping local subsidy policies, and car sales are expected to achieve new breakthroughs.

According to industry insiders, in the past, for car companies, they paid attention to a "golden September and silver ten". September and October were generally the peak seasons for car consumption, and car companies would intensively introduce promotional policies at this time. In December, the price concessions of many car companies will generally be recycled. This may be related to the increasing demand of car buyers before the New Year and the sales strategy of dealers.

According to Yan Jinghui, a member of china automobile dealers association Expert Committee, in December this year, car companies are still intensively releasing promotional information, which is closely related to the frequent promotion of car subsidy policies by local governments.

Cui Dongshu, Secretary-General of the National Passenger Car Market Information Association, also said that in order to maintain the sales level, some car companies made relatively great efforts in price promotion at the end of the year. Use profits to flush sales and ensure the effective operation of all links in its own industrial chain. Policies to promote automobile consumption introduced in various places are relatively direct and targeted, which has a certain promoting effect on boosting automobile market consumption and optimizing consumption environment. By issuing coupons or giving replacement subsidies, more consumers will be released, which will greatly boost sales in the short term and help the annual automobile production and sales to hit a new height.

(Source: Jimu News)

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"Strictly beating"

Recently, the beauty collection store Harmay Diaolia Corporate Company Shanghai Diaoli Lexiang Enterprise Development Co., Ltd. was fined 887,000 yuan, because the big -name small sample cosmetics label sold did not meet the regulations.

It is worth noting that this is not the first time that the beauty collection store has planned to follow the sample, but the fine is innovative. This punishment signal is considered by the industry to be the beginning of strict samples, and the samples on the vent on the air’s mouth should also be reduced.

35 big -name small sample rollover, the plum was fined 887,000

According to the administrative penalty letter made by the Shanghai Municipal Supervision Bureau to the Shanghai Diaolu Enjoy Enterprise Development Co., Ltd. (hereinafter referred to as Shanghai dialect Mei Lexiang), on April 16, 2021, the Municipal Supervision Bureau was on the "Harmay in Xingye Road, Huangpu District. The "Cosmetics Collection Store for the" Cosmetics Collection Store. It was found that the "Clarins Clarins" brand Huanyan Elastic Ridon (5ml), which was selling at the scene, had a missing item of 4 brands of 4 brands and 24 cosmetics. At the same time, the Shanghai Municipal Supervision Bureau stated that during the investigation of the above cases, some cosmetics sold in the above case still had Chinese labels that were missing.

According to the equity penetration information, the legal representative of Shanghai Dia spectrum is consistent with Beijing dialect Melalexiang Technology Co., Ltd. (that is, the parent company of Harmay dialect).

局 Intercept the Shanghai Municipal Supervision Bureau

According to Green Eye statistics, all the cosmetics of these Chinese labels are all small samples of international big names, including 11 brands such as Tiffany, Bobley, Da Ke, and Jiao Shiyun, with a total of 35 cosmetics. The problem of illegal labels is mainly concentrated in the three aspects of labelless cosmetics component tables, production batch numbers, and imported cosmetics filing numbers. Among them, the Dake series is the most, involving 17 sample products, which accounts for almost half of the total number of the above brands.

The penalty letter shows that the parties sell a total of 35 cosmetics without tax (13%tax rate) sales of 152,000 yuan, the value of the goods is 245,000 yuan, and a total of 1134 cosmetics are inventory.

According to the provisions of the "Cosmetics Supervision and Administration Regulations", "the minimum sales unit of cosmetics should have labels. Tags should comply with relevant laws, administrative regulations, and mandatory national standards, and the content is true, complete, and accurate." The behavior is suspected of violating the provisions of Article 35 of the Cosmetics Supervision and Administration Regulations, which constitutes the behavior of cosmetics that does not meet the requirements of the operating label.

In the end, the Shanghai Municipal Supervisory Bureau enjoys the Shanghai dialect, which enjoys a penalty of "confiscating illegal income RMB 152,000 and a fine of RMB 735,000".

In response to punishment, Qingyan contacted Harmay today, but the other party did not make a statement.

It is reported that Harmay said since 2008 on the online Taobao store, and opened the first offline store in Anfu Road, Shanghai in 2017. In 2019, the Beijing Sanlitun Store became popular on social platforms. Favorite.

Earlier this year, Harmay Mi Mei received about 200 million US dollars (about RMB 1.27 billion) D -round financing. At present, a total of 4 rounds of financing has been completed. Public news shows that currently Harmay’s big names and overseas niche brands have more than 400, SKU exceeds 9,000, and more than a hundred new Jinjin cooperative brands in 2021.

Puzzle

In the past two years, with the continuous refinement of consumers’ needs, small sample products are small, portable, and low -testing the characteristics of low -testing costs. They are sought after by consumers and brands. Brands such as Lancome and Keyan have placed "sample machines" in malls. Consumers use products by free delivery samples, so as to excavate customers.

With the rise of beauty gathering stores such as Harmay and onlywrite, big samples have become the weapon for store drainage and marketing, and the size of the small sample economic market has grown rapidly.

However, behind the hot samples, many people in the industry are worried, "Non -selling products and money, (the market) where there are so many small and medium samples." Even a beauty retail channel practitioner told Qingyan that the small samples circulating on the market at present The scale has far exceeded the industry supply.

梅Harmay talk information map

So, outside the official channels, where did the samples sold by the beauty collection store come from? Harmay’s co -founder Ju Chunmao said in an interview with 36KR: "Under the current business environment of China, the license of big names is more difficult to get. Mainly from counters and traders. "

According to Qingyan survey, most of the small and medium samples in the market are from the following four channels: brand gifts; brand counters or internal personnel for resale; "reversing" supply; smuggling and fraud. But there are few small and medium samples produced in the first two channels.

The above -mentioned beauty retail channel practitioners told Qingyan that the samples sold in the beauty collection store have a cross -border trade in the cosmetics counters of department stores -a lot of small samples without Chinese labels come from this, that is, the goods purchased overseas Small sample.

"No import cosmetics filing number, of course, does not rule out smuggling and fake sale." Zhang Taijun, R & D director of Guangzhou Tsui Tsui Skin Skin Science and Technology Research Institute. According to the "Regulations on the Supervision and Administration of Cosmetics" and "Administrative Measures for Cosmetics Tags", cosmetics should have Chinese labels. Offline channel sales do not have Chinese label imported cosmetics, or products that do not meet the prescribed labels are obviously illegal.

It is worth noting that in January last year, ONLY WRITE, the beauty collection store of Hangzhou Kerry Center, was reported by consumers. The local market regulatory bureau contacted the customs department to assist in the investigation. Nearly 3,000 pieces of suspected smuggling cosmetics were detained, most of which were small cosmetics samples (for details, see "onlywrite! The source of cosmetics samples").

Strict sample

It is not difficult to see that the unqualified cosmetics label reflects product sources and product quality issues, which plays an important role in rectify the small sample market.

"Cosmetics supervision will become stricter and stricter. There are small and medium samples (gifts) in the management measures of cosmetics labeling. It has been implemented for a long time, but no one has paid special attention to it before. Many big brands have also issued official statements. The barcode is sold. "The above person said.

Among them, many people in the industry reported to Qingyan to strictly check the samples, which will be a punch of the beauty collection stores mainly sampled drainage. "As soon as this incident came out, it was understood that people had already been removed (non -compliant). The samples of formal channel sources were not problems. If informal channels, these beauty collection stores will definitely be affected later."

There is also a factory in the direction of Qingyan, "At present, the domestic brands and foreign -funded brands in domestic production and filing have basically unique and strict supervision. The management of imported products is actually gradually standardized. It’s the compliance of imported products. "

In fact, the tightening of small sample supervision has already begun last year. Earlier this year, the Shenzhen Municipal Supervision Bureau reported that since January last year, it destroyed 3 illegal denominations of cosmetics operations and seized 2,388 boxes of cosmetics with various types of imported brands without Chinese labels, with a minimum packaging cosmetics of more than 22,000 boxes. The estimated value of the goods exceeds 22 million yuan, and 3 cases are filed, of which the value of the counterfeit cosmetics involved in counterfeit infringement is 260,000 yuan, and it is transferred to another public security case.

On March 1 last year, Tmall also issued the "Notice on the Regulations on the release of new Tmall sample products". According to the new rules of Tmall, the pricing of sample products released by merchants shall not be higher than the price of the same proportion of the corresponding formal products. At the same time, the sample volume does not exceed 30%of the decoration products in principle. In addition, the merchants should express the attribute keywords such as "trial", "small samples", "samples", "trial outfit", "experience outfit" in the published sample title, and provide the purchase voucher for the sample for platform review.

"With the introduction of relevant national regulatory policies and the requirements of retail platform specifications, the beauty collection stores with small samples as selling points may adjust the procurement channels, and the continuous supply of products is certain." Some industry people said, "Now it is also very very very very very very very very very very very very It is difficult to say the specific impact on small sample business, but the problem of small sample compliance or the main strike object of strict supervision this year. "

At the same time, with the official implementation of the "Administrative Measures for Cosmetics Labels" on May 1 this year, the sample economy of small sample cosmetics will undoubtedly usher in an inflection point.

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