The real Jin Dong sued Tik Tok, and the fake Jin Dong was still making money.

Idolize Road for middle-aged and elderly women started in Tik Tok and Aauto Quicker.

I don’t know when it started, brushing short videos has become the daily operation of aunts, and they can play better than young people. They not only create their own works, but also move the lively things in the neighborhood to the Internet, and they also have the habit of mutual powder, mutual praise and mutual evaluation. Another reason why aunts are so obsessed with short videos is that they can "meet" distant stars through this small screen.

Last year, more than one aunt chatted with the actor "Jin Dong" on the short video platform every day. However, the other party has nothing to do with Jin Dong, but under the guise of his image, he greeted and chatted with his aunts through the late dubbing and PS.

During the period when Tik Tok and Kuaishou’s "fake Jin Dong" were the most popular, as long as Jin Dong’s video was uploaded, they would get countless likes, concerns and messages, which proved to be effective. More and more accounts use this routine to attract attention, and when the number of fans reaches a certain level, they begin to realize it by bringing goods and selling classes.

Aunties were deceived and became the biggest fans of "Dongdi".Not only have they been cheated and praised, but even crazy people have to elope with Jin Dong..

Things are getting out of control, so Jin Dong can only come forward to clarify: "No account has been opened on any short video platform", and said that the legal responsibility of the relevant subjects will be investigated through legal channels, and the "love debt" between Jin Dong and his aunts was understood, but the "love hatred" with Tik Tok really began.On March 11th, Jin Dong formally sued Tik Tok.The cause of the case is a dispute over network tort liability, which will be held on May 26, 2021.

I thought that the fashion of pretending to be fake stars would change, but Kaipineapple Finance found that the beating of the law and the supervision of the platform did not stop the "fake stars". While changing their more secret account names, they cunningly moved to other short video platforms and continued to "make money" without changing the medicine. Who should be responsible for the "fake Jin Dong"? When will the "fake Jin Dong" be completely eliminated?

Tik Tok owes Jin Dong a "debt of love".

"Sister, can you click on the love and plus sign on the right and reply to me?" "Sister, why didn’t you answer the phone? My brother is so sad." "Red hearts and+dots on the right first, thank you for your preference." Last year, a number of "Jin Dong" accounts became popular in Tik Tok, mostly named after "Brother Dong", "Brother Jin" and "Brother Dong".

Similar videos are extremely easy to copy, and the PS trace is very obvious. The "Jin Dong" in them has the same expression and fixed clothes.With his lame rhetoric, he captured the hearts of many middle-aged and elderly auntsThey all got thousands of likes without exception. "I’m sorry, it’s all my fault. Will you forgive me?" "Dear Dongdi, hello, thank you for caring for me", "Dongdi’s sister misses you",Sisters sincerely express their feelings in the comment area.Judging from the tone, most of them are middle-aged and elderly women.

Source/network

Originally, it was just the carnival of aunts. It was not until a news was exposed in October last year that people realized that there were so many "Jin Dong" in the short video world.

A Jiangxi woman was so fascinated by "fake Jin Dong" that she didn’t even want her wife. She just wanted to elope with "Jin Dong". The exposure of the media could not wake the woman from her dream of "marrying Jin Dong". She asked the reporter: "Can you help me find’ Jin Dong’?" Then he confessed to "Jin Dong" for the camera: "Xiaodong, they say you are a liar. I don’t believe it. I will continue to wait for you."

Source/Jiangxi Metropolitan Channel

"Fake Jin Dong" people go to great lengths to please their sisters. Cheating praise and comments is just an appearance. After the number of fans reaches a certain level, live broadcast with goods is the ultimate goal. Last year, many elderly people were fooled into the live broadcast room by "fake stars" and bought a lot of "three no" products.

There are more and more people who are cheated by "fake Jin Dong" for feelings, money and traffic, and the influence is getting worse and worse. After learning the news, True Jin Dong can no longer sit still. Last October,Jin Dong opens the road to safeguarding rights.Jin Dong Studio officially issued a statement: the legal responsibility of relevant subjects will be investigated through legal channels.

"The lack of long-term supervision of the platform has created a fraud space for the liar group and caused great reputation losses to the actors themselves!" Some netizens believe that Tik Tok’s poor supervision has caused Jin Dong a series of "love debts".

After the "fake Jin Dong" incident was exposed, in October, Tik Tok issued a penalty notice to crack down on counterfeit celebrity black products, in which 5,000+counterfeit accounts suspected of "Jin Dong" were banned, but these accounts were really banned repeatedly.

Kaipineapple Finance found that many accounts with keywords of "Jin Dong" and "Dongdi" in Tik Tok, seeing that the situation was not good, quickly changed their names to "Ledong". The content is a new one, and the background is mostly a photo of Jin Dong himself with various landscape maps, which are bright red and green, while some are fragments of Jin Dong’s film and television dramas, and the copywriting is basically the same, with emotional interaction and emotional chicken soup as the main focus, which leads to attention and praise. On the Tik Tok,At present, there is also the topic of # Ledong, which has been played 310 million times and contains 3628 videos..

Similar videos can still be found on Tik Tok.

Jin Dong’s road to rights protection is still going on. On March 11th, Jin Dong formally sued Beijing Micro Broadcasting Vision Technology Co., Ltd. (a subsidiary of ByteDance Co., Ltd., whose product is Tik Tok) for a dispute over network tort liability, and the case will be heard in public on May 26th.

According to the enterprise investigation, there are 71 disputes among defendants in Tik Tok due to "network tort liability disputes". In addition to Jin Dong, there are also well-known stars such as Fan Bingbing who are also on the list of suing Tik Tok, and the court session will be held on March 25th.

Source/enterprise investigation

"Fake Jin Dong" moved to Aauto Quicker.

On this side, Tik Tok banned a large number of "Jin Dong" counterfeit accounts, while on the other side, many similar accounts appeared on the fast hand.

Kaipineapple Finance easily found a Aauto Quicker account named "ai Jin Dong", and the style of painting was consistent with the "fake Jin Dong" video on Tik Tok: "Some people say that Jin Dong is old, no one likes it, and there are fans who support Jin Dong?" "I am an actor Jin Dong. I have added you 56 times and failed. I hope you can pay attention to me."

Source/Aauto Quicker

"You are not old. You are so handsome. I will give you a red heart and a comment (on it). My+(attention) has reached the upper limit. Please forgive me." "Always support your handsome brother." The comment area is also a comforting word.

Source/Aauto Quicker

In addition to Jin Dong, pineapple finance found that,Other fake accounts of celebrity stars are also active on Aauto Quicker.For example: Ma Yun, Dong Qing, Zhang Jiayi, etc. These account avatars are all my own avatars, and the nicknames are mostly related to emotional inspiration. Depending on the consistent video style, the powder increase is tens of thousands and hundreds of thousands.

Source/Aauto Quicker

These account holders are very smart and will tailor their "speech skills" according to the people who set the stars as videos.. For example, the video of "Ma Yun" teaches people how to make money, the video of "Dong Qing" teaches people how to behave, and the video of "Zhang Jiayi" guides fans to pay attention by "coquetry".

Click on the account of "Ma Yun [Inspirational Positive Energy]", and the video content is full of induced words. "Good news, Ma Yun teaches you to play Aauto Quicker to make money." "The Aauto Quicker platform is suitable for ordinary people to turn over quickly."

Source/Aauto Quicker

These videos are composed of "Ma Yun’s speech screen+later dubbing", and the sound is not Ma Yun himself. However, Aauto Quicker’s old irons still believe that this is the real Ma Yun, and leave a message in the comment area "Support Ma Zong" and "Can Ma always work with you?"

The video speech of "Uncle Zhang Jiayi" is: "Uncle Zhang Jiayi, who paid 2,000,000 yuan for love, is healthy but can’t get one of you." There are still many iron powders tirelessly sending blessings in the comment area of each video.

Source/Aauto Quicker

Most of these accounts stopped updating around June last year, but "Jin Dong" is like an evergreen tree in the short video world, and similar accounts are like leeks in spring.

The regulated "fake Jin Dong" has become more cunning.No longer dubbing later, and no longer guiding praise, because they found that as long as they put photos on them and put music on them, they can get praise and attention from their sisters. This video released by Aauto Quicker account "The Handsome Man" on March 14th has gained more than 8,000 likes and 1,000 comments with only one photo and the words "I love you".

Source/Aauto Quicker

My sisters don’t know that the "Jin Dong" they were concerned about before and now is fake.Still looking for the figure of "Jin Dong’s younger brother" in Aauto Quicker, like him and leave a message..

Who is responsible for the "fake star"?

"With the rapid development of short video platforms, such cases are not uncommon." Li Sheng, the chief lawyer of Beijing Zhipu Law Firm, told Kaipineapple Finance. He said he was not surprised that Jin Dong sued Tik Tok. "Because the platform has the fault of lax review and supervision, it has provided a communication channel for infringement, and caused damage consequences of infringing Jin Dong’s right to name, portrait and reputation, and should bear corresponding civil liability."

Like the "fake Jin Dong" video, the account operator uses the photos and voices of the stars to make videos to guide users to like and reward. This behavior belongs to the commercial use of the portraits of the stars without their consent, which infringes on the rights of portraits and names of the stars and also infringes on the rights and interests of consumers. Li Sheng said that at the same time, China’s Civil Code stipulates that the protection of natural person’s voice, referring to the relevant provisions applicable to the protection of portrait rights, is also an infringement.

At the same time, he pointed out that if an impostor uses a star as the first person to operate the account, and as the star, he guides the user into the live broadcast room to enjoy a reward, later drains to sell classes, or picks up Shang Yan to make money, etc., it is a deliberate deception.The act is suspected of fraud..

Since the account operator has been infringed, who will bear the losses of users who have been defrauded of money? How to protect rights?

“Losses should be borne by the infringer and the platform according to the fault liability.. Users who have been defrauded of money should collect and keep evidence in time, and at the same time complain to the account platform service provider, report to the public security organ for handling and file a lawsuit. "Santo said.

After the incident was exposed, in order to prevent the occurrence of similar incidents,Some netizens suggested improving the real-name system.. Li Sheng believes that although the platform can flexibly establish a real-name system for the front-end account name under the principle of "real-name in the background and voluntary in the front-end", it is not easy to do this. This requires the platform to be equipped with management personnel and technical capabilities suitable for the business scale, set up the post of content security director, and establish and improve the corresponding management system.

Who is responsible for the "fake star"? Although Skynet has a long history, short videos have developed too rapidly. As young people, we should be more patient to help our parents know and understand the Internet world, since we know that they may be cheated by fake stars.

* The title map comes from My First Half Life.